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Home Laundry Appliances in Portugal

  • March 2016
  • -
  • Euromonitor International
  • -
  • 39 pages

A strong sales decline was seen in home laundry appliances over the review period, namely in 2011 and 2012, with consumers avoiding extra spending and postponing the purchase of automatic washing machines; opting for repairs when possible. However, the category is now recovering, aligned with increasing consumer confidence and disposable incomes. Also, due to constraints on price increases during the crisis and diminishing margins, manufacturers restricted the launch of new products, which are...

Euromonitor International’ s Home Laundry Appliances in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Automatic Tumble Dryers, Automatic Washer Dryers, Automatic Washing Machines, Built-in Home Laundry Appliances, Freestanding Home Laundry Appliances, Other Home Laundry Appliances, Semi-Automatic Washing Machines.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Laundry Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Home Laundry Appliances in Portugal
HOME LAUNDRY APPLIANCES IN PORTUGAL
Euromonitor International
March 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Home Laundry Appliances by Category: Volume 2010-2015
Table 2 Sales of Home Laundry Appliances by Category: Value 2010-2015
Table 3 Sales of Home Laundry Appliances by Category: % Volume Growth 2010-2015
Table 4 Sales of Home Laundry Appliances by Category: % Value Growth 2010-2015
Table 5 Sales of Automatic Tumble Dryers by Format: % Volume 2010-2015
Table 6 Sales of Automatic Washing Machines by Format: % Volume 2010-2015
Table 7 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2010-2015
Table 8 NBO Company Shares of Home Laundry Appliances: % Volume 2011-2015
Table 9 LBN Brand Shares of Home Laundry Appliances: % Volume 2012-2015
Table 10 Forecast Sales of Home Laundry Appliances by Category: Volume 2015-2020
Table 11 Forecast Sales of Home Laundry Appliances by Category: Value 2015-2020
Table 12 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2015-2020
Table 13 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2015-2020
Executive Summary
Positive Signs in the Economy Boost Consumption
Efficiency, Health and Connectivity: the Buzz Words for Appliances in Portugal
Mergers Result in Large Players Owning Multiple Brands
Chained Specialist Retailers Remain Unbeatable
Renovations Set To Be the New Growth Driver in Construction
Key Trends and Developments
Environmental Concerns Drive Innovation
Retail Players Experiment With New Store Concepts
Connectivity, Simplicity and Multifunctionality
Brands Experiment With New Forms of Communication To Reach Millennial Consumers
Market Indicators
Table 14 Household Penetration of Selected Total Stock Consumer Appliances by Category 2010-2015
Table 15 Replacement Cycles of Consumer Appliances by Category 2010-2015
Market Data
Table 16 Sales of Consumer Appliances by Category: Volume 2010-2015
Table 17 Sales of Consumer Appliances by Category: Value 2010-2015
Table 18 Sales of Consumer Appliances by Category: % Volume Growth 2010-2015
Table 19 Sales of Consumer Appliances by Category: % Value Growth 2010-2015
Table 20 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2010-2015
Table 21 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2010-2015
Table 22 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2010-2015
Table 23 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2010-2015
Table 24 Sales of Small Appliances by Category: Volume 2010-2015
Table 25 Sales of Small Appliances by Category: Value 2010-2015
Table 26 Sales of Small Appliances by Category: % Volume Growth 2010-2015
Table 27 Sales of Small Appliances by Category: % Value Growth 2010-2015
Table 28 NBO Company Shares of Major Appliances: % Volume 2011-2015
Table 29 LBN Brand Shares of Major Appliances: % Volume 2012-2015
Table 30 NBO Company Shares of Small Appliances: % Volume 2011-2015
Table 31 LBN Brand Shares of Small Appliances: % Volume 2012-2015
Table 32 Distribution of Major Appliances by Format: % Volume 2010-2015
Table 33 Distribution of Small Appliances by Format: % Volume 2010-2015
Table 34 Forecast Sales of Consumer Appliances by Category: Volume 2015-2020
Table 35 Forecast Sales of Consumer Appliances by Category: Value 2015-2020
Table 36 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2015-2020
Table 37 Forecast Sales of Consumer Appliances by Category: % Value Growth 2015-2020
Table 38 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2015-2020
Table 39 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2015-2020
Table 40 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2015-2020
Table 41 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2015-2020
Table 42 Forecast Sales of Small Appliances by Category: Volume 2015-2020
Table 43 Forecast Sales of Small Appliances by Category: Value 2015-2020
Table 44 Forecast Sales of Small Appliances by Category: % Volume Growth 2015-2020
Table 45 Forecast Sales of Small Appliances by Category: % Value Growth 2015-2020
Sources
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