Table of Contents
The renovation of houses with special attention given to kitchens is one of the main reasons for the growth of microwaves; the Portuguese also tend to opt for changing major appliances in order to give a modern look to their kitchens. With ongoing limited access to high value credit for house purchases, with more cautious consumers, the option for renovating homes instead of buying new ones is more popular.
Euromonitor International’s Microwaves in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Built-in Microwaves, Freestanding Microwaves.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Microwaves market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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