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Microwaves in Taiwan

  • March 2017
  • -
  • Euromonitor International
  • -
  • 36 pages

Summary

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Microwaves have become a kitchen necessity in Taiwan, with a high penetration rate of 22% in 2016. Consumers will only consider purchasing them when they buy new housing units or are replacing older products.

Euromonitor International’s Microwaves in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Built-in Microwaves, Freestanding Microwaves.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Microwaves market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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