Table of Contents
Spirits saw total volume sales decline by 4% in Finland in 2015. This poor performance was due to a number of factors, primarily category maturity and high unit prices, but also changing drinking habits. Many consumers are migrating from high-strength alcoholic drinks such as spirits to weaker beverages such as sparkling wine and speciality beer such as ale. The shift is partly a result of a move towards more “continental” drinking patterns, whereby spirits have a less prominent role, but is als...
Euromonitor International’s Spirits in Finland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Brandy and Cognac, Liqueurs, Other Spirits, Rum, Tequila (and Mezcal), Whiskies, White Spirits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Spirits market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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