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Spreads in Bulgaria

  • October 2015
  • -
  • Euromonitor International
  • -
  • 33 pages

Spreads are firmly grounded in the menu of the typical Bulgarian family. They are eaten on various occasions – as a breakfast snack, to accompany tea or are used in cooking. Their broad appeal with consumers stood behind their moderate, albeit positive, performance in 2015. The category comprises of products with either indulgence or health features and appeal to different types of consumers.

Euromonitor International’s Spreads in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Chocolate Spreads, Honey, Jams and Preserves, Nut and Seed Based Spreads, Yeast-based Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Spreads market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Spreads in Bulgaria
SPREADS IN BULGARIA
Euromonitor International
October 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Spreads by Category: Volume 2010-2015
Table 2 Sales of Spreads by Category: Value 2010-2015
Table 3 Sales of Spreads by Category: % Volume Growth 2010-2015
Table 4 Sales of Spreads by Category: % Value Growth 2010-2015
Table 5 Sales of Jams and Preserves by Leading Flavours: Rankings 2010-2015
Table 6 NBO Company Shares of Spreads: % Value 2011-2015
Table 7 LBN Brand Shares of Spreads: % Value 2012-2015
Table 8 Distribution of Spreads by Format: % Value 2010-2015
Table 9 Forecast Sales of Spreads by Category: Volume 2015-2020
Table 10 Forecast Sales of Spreads by Category: Value 2015-2020
Table 11 Forecast Sales of Spreads by Category: % Volume Growth 2015-2020
Table 12 Forecast Sales of Spreads by Category: % Value Growth 2015-2020
Lidl Bulgaria Eood and Co Kd in Packaged Food (bulgaria)
Strategic Direction
Key Facts
Summary 1 Lidl Bulgaria EOOD and Co KD: Key Facts
Summary 2 Lidl Bulgaria EOOD and Co KD: Operational Indicators
Internet Strategy
Private Label
Summary 3 Lidl Bulgaria EOOD and Co KD: Private Label Portfolio
Competitive Positioning
Summary 4 Lidl Bulgaria EOOD and Co KD: Competitive Position 2015
Mondelez Bulgaria Ad in Packaged Food (bulgaria)
Strategic Direction
Key Facts
Summary 5 Mondelez Bulgaria AD: Key Facts
Summary 6 Mondelez Bulgaria AD: Operational Indicators
Competitive Positioning
Summary 7 Mondelez Bulgaria AD: Competitive Position 2015
Executive Summary
Growing Consumer Demand for Better Quality Food and Health Benefits
New Product Launches Drive Growth
Artisanal's Retail Value Share Remains Strong in Packaged Food
Modern Grocery Retailers Grow Value Shares
Positive Value Growth Is Expected Over the Forecast Period
Key Trends and Developments
Large Retailers Invest To Improve Their Positions
Consumers Increasingly Demand Products With Health and Wellness Features
Growing Competition for Consumers Among Private Label and Branded Players
Home-made Production Acts As A Constant Constraint on Retail Volume Sales Growth
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 13 Foodservice Sales of Packaged Food by Category: Volume 2010-2015
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2015-2020
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020
Market Data
Table 17 Sales of Packaged Food by Category: Volume 2010-2015
Table 18 Sales of Packaged Food by Category: Value 2010-2015
Table 19 Sales of Packaged Food by Category: % Volume Growth 2010-2015
Table 20 Sales of Packaged Food by Category: % Value Growth 2010-2015
Table 21 GBO Company Shares of Packaged Food: % Value 2011-2015
Table 22 NBO Company Shares of Packaged Food: % Value 2011-2015
Table 23 LBN Brand Shares of Packaged Food: % Value 2012-2015
Table 24 Penetration of Private Label by Category: % Value 2010-2015
Table 25 Distribution of Packaged Food by Format: % Value 2010-2015
Table 26 Distribution of Packaged Food by Format and Category: % Value 2015
Table 27 Forecast Sales of Packaged Food by Category: Volume 2015-2020
Table 28 Forecast Sales of Packaged Food by Category: Value 2015-2020
Table 29 Forecast Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 30 Forecast Sales of Packaged Food by Category: % Value Growth 2015-2020
Sources
Summary 8 Research Sources












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