Vacuum Cleaners Market Overview in Poland

  • March 2014
  • -
  • Euromonitor International
  • -
  • 47 pages

The fashion for bagless vacuum cleaners appears to be passing as the share of the bagless format fell by nearly two percentage points in 2010. One disadvantage of bagless appliances is the mess associated with emptying them, and this has put many consumers off. However, sales of vacuum cleaners in dual system, a cyclone and a classic (bag), were growing. Such a 2-in-1 solution is convenient because a user can choose a method of vacuuming

Euromonitor International's Vacuum Cleaners in Poland report offers a comprehensive guide to the size and shape of the industry at a national level. It provides the latest retail sales data from 2005 to 2009 , allowing you to identify the segments driving growth. It identifies the leading firms , the leading brands and offers strategic analysis of key factors influencing the industry – be they new product developments, format trends or distribution issues. Projections to 2014 illustrate how the industry is set to change.

Product coverage: Air Purifiers, Blenders, Body Shavers, Breadmakers, Citrus Pressers, Coffee Machines, Coffee Mills, Convector Heaters, Cooling, Cylinder Vacuum Cleaners, Deep Fat Fryers, Dehumidifiers, Electric Blankets, Electric Fires, Electric Grills, Electric Steamers, Fan Heaters, Food And Meat Slicers, Food Processors, Freestanding Hobs, Grinders And Choppers, Hair Care Appliances, Handheld Vacuum Cleaners, Humidifiers, Juice Extractors, Kettles, Mini Ovens, Mixers, Oil-Filled Radiators, Oral Hygiene Appliances, Other Air Treatment Products, Other Food Preparation Appliances, Other Heating Appliances, Other Personal Care Appliances, Other Small Cooking Appliances, Other Small Kitchen Appliances (Non-Cooking), Other Vacuum Cleaners, Panel Heaters, Rice Cookers, Rotisseries And Roasters, Sandwich Makers, Slow Cookers, Smoothie Makers, Stick Vacuum Cleaners, Toasters, Upright Vacuum Cleaners, Waffle Makers, Wet And Dry Vacuum Cleaners.

Data coverage: indsutry size (historic and projections ), market shares , brand shares and distribution channel figures .

Reasons to Buy This Report
* Gain in-depth understanding of the Vacuum Cleaners industry ;
* Identify areas of growth and understand key dynamics ;
* Get a full overview of the competitive landscape , the industry ’s major players and leading brands;
* Anticipate market change with 5 year forecasts .


Table Of Contents

Vacuum Cleaners in Poland

December 2010
List of Contents and Tables
Executive Summary
Demand for Consumer Appliances Falls
Simpler and Low-cost Products More Desirable
Greater Interest in Energy-efficient Appliances
Zelmer SA and Amica Wronki SA Lead Sales
Strong Replacement Demand Over the Projection Period
Key Trends and Developments
Adverse Events Affect the Economy in 2010
Poland Is A Manufacturing Centre for Major Appliances
Poles Want To Cut Back on Energy Consumption
Electrical Goods Retailer Multiples Still the Most Popular
Consumer Appliances Improve Standard of Living
Market Indicators
Data table 1 Household Penetration of Selected Total Stock Consumer Appliances by Segment from 2005 to 2010
Data table 2 Replacement Cycles of Consumer Appliances by Segment from 2007 to 2010
Market Data
Data table 3 Sales of Consumer Appliances by Segment : Volume from 2005 to 2010
Data table 4 Sales of Consumer Appliances by Segment : Value from 2005 to 2010
Data table 5 Sales of Consumer Appliances by Segment : % Volume Growth from 2005 to 2010
Data table 6 Sales of Consumer Appliances by Segment : % Value Growth from 2005 to 2010
Data table 7 Sales of Major Appliances by Segment and by Built-in/Freestanding Split: Volume from 2005 to 2010
Data table 8 Sales of Major Appliances by Segment and by Built-in/Freestanding Split: Value from 2005 to 2010
Data table 9 Sales of Major Appliances by Segment and by Built-in/Freestanding Split: % Volume Growth from 2005 to 2010
Data table 10 Sales of Major Appliances by Segment and by Built-in/Freestanding Split: % Value Growth from 2005 to 2010
Data table 11 Sales of Small Appliances by Segment : Volume from 2005 to 2010
Data table 12 Sales of Small Appliances by Segment : Value from 2005 to 2010
Data table 13 Sales of Small Appliances by Segment : % Volume Growth from 2005 to 2010
Data table 14 Sales of Small Appliances by Segment : % Value Growth from 2005 to 2010
Data table 15 Market Shares of Major Appliances from 2006 to 2010
Data table 16 Brand Shares of Major Appliances from 2007 to 2010
Data table 17 Market Shares of Small Appliances from 2006 to 2010
Data table 18 Brand Shares of Small Appliances from 2007 to 2010
Data table 19 Major Appliances by Distribution Format: % Breakdown from 2005 to 2010
Data table 20 Small Appliances by Distribution Format: % Breakdown from 2005 to 2010
Data table 21 Projection Sales of Consumer Appliances by Segment : Volume from 2010 to 2015
Data table 22 Projection Sales of Consumer Appliances by Segment : Value from 2010 to 2015
Data table 23 Projection Sales of Consumer Appliances by Segment : % Volume Growth from 2010 to 2015
Data table 24 Projection Sales of Consumer Appliances by Segment : % Value Growth from 2010 to 2015
Data table 25 Projection Sales of Major Appliances by Segment and by Built-in/Freestanding Split: Volume from 2010 to 2015
Data table 26 Projection Sales of Major Appliances by Segment and by Built-in/Freestanding Split: Value from 2010 to 2015
Data table 27 Projection Sales of Major Appliances by Segment and by Built-in/Freestanding Split: % Volume Growth from 2010 to 2015
Data table 28 Projection Sales of Major Appliances by Segment and by Built-in/Freestanding Split: % Value Growth from 2010 to 2015
Data table 29 Projection Sales of Small Appliances by Segment : Volume from 2010 to 2015
Data table 30 Projection Sales of Small Appliances by Segment : Value from 2010 to 2015
Data table 31 Projection Sales of Small Appliances by Segment : % Volume Growth from 2010 to 2015
Data table 32 Projection Sales of Small Appliances by Segment : % Value Growth from 2010 to 2015
Definitions
Category and Subcategory Definitions
Distribution Definitions
Summary 1 Research Sources
Amica Wronki SA
Strategic Direction
Key Facts
Summary 2 Amica Wronki SA: Key Facts
Summary 3 Amica Wronki SA: Operational Indicators
Company Background
Production
Summary 4 Amica Wronki SA: Production Statistics 2010
Competitive Positioning
Summary 5 Amica Wronki SA: Competitive Position 2010
Avans International Sp Zoo
Strategic Direction
Key Facts
Summary 6 Avans International Sp zoo: Key Facts
Summary 7 Avans International Sp zoo: Operational Indicators
Internet Strategy
Company Background
Chart 1 Avans International Sp zoo: Avans in Sieradz
Private Label
Competitive Positioning
Summary 8 Avans International Sp zoo: Competitive Position 2010
Bsh Sprzet Gospodarstwa Domowego Sp Zoo
Strategic Direction
Key Facts
Summary 9 BSH Sprzet Gospodarstwa Domowego Sp zoo: Key Facts
Summary 10 BSH Sprzet Gospodarstwa Domowego Sp zoo: Operational Indicators
Company Background
Production
Summary 11 BSH Sprzet Gospodarstwa Domowego Sp zoo: Production Statistics 2009
Competitive Positioning
Summary 12 BSH Sprzet Gospodarstwa Domowego Sp zoo: Competitive Position 2010
Euro-net Sp Zoo
Strategic Direction
Key Facts
Summary 13 Euro-net Sp zoo: Key Facts
Summary 14 Euro-net Sp zoo: Operational Indicators
Internet Strategy
Company Background
Chart 2 Euro-Net Sp zoo: RTV Euro AGD in Bialystok
Private Label
Competitive Positioning
Indesit Co Polska Sp Zoo
Strategic Direction
Key Facts
Summary 16 Indesit Co Polska Sp zoo: Key Facts
Summary 17 Indesit Co Polska Sp zoo: Operational Indicators
Company Background
Production
Summary 18 Indesit Co Polska Sp zoo: Production Statistics 2010
Competitive Positioning
Summary 19 Indesit Co Polska Sp zoo: Competitive Position 2010
Mpm Product Sp Zoo
Strategic Direction
Key Facts
Summary 20 MPM Product Sp zoo: Key Facts
Company Background
Production
Competitive Positioning
Summary 21 MPM Product Sp zoo: Competitive Position 2010
Zelmer SA
Strategic Direction
Key Facts
Summary 22 Zelmer SA: Key Facts
Summary 23 Zelmer SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 24 Zelmer SA: Competitive Position 2010
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Data table 33 Sales of Vacuum Cleaners by Segment : Volume from 2005 to 2010
Data table 34 Sales of Vacuum Cleaners by Segment : Value from 2005 to 2010
Data table 35 Sales of Vacuum Cleaners by Segment : % Volume Growth from 2005 to 2010
Data table 36 Sales of Vacuum Cleaners by Segment : % Value Growth from 2005 to 2010
Data table 37 Unit Sales of Vacuum Cleaners by Format: % Breakdown from 2005 to 2010
Data table 38 Unit Sales of Vacuum Cleaners by Power Source: % Breakdown from 2005 to 2010
Data table 39 Market Shares of Vacuum Cleaners from 2006 to 2010
Data table 40 Brand Shares of Vacuum Cleaners from 2007 to 2010
Data table 41 Projection Sales of Vacuum Cleaners by Segment : Volume from 2010 to 2015
Data table 42 Projection Sales of Vacuum Cleaners by Segment : Value from 2010 to 2015
Data table 43 Projection Sales of Vacuum Cleaners by Segment : % Volume Growth from 2010 to 2015
Data table 44 Projection Sales of Vacuum Cleaners by Segment : % Value Growth from 2010 to 2015

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