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Toiletries Global Market Briefing Report 2017

  • November 2016
  • -
  • TBRC Business Research
  • -
  • 20 pages

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The toiletries industry includes companies involved in preparing, blending, compounding, and packaging toiletries. The products that are classified as toiletries include perfumes, shaving preparations, hair preparations, face creams, lotions, sunscreens and other cosmetics. These products are used for cleansing, beautifying, and improving attractiveness and appearance of the human body.

The largest geographic markets by consumption in the toiletries sector are Asia, the Americas and Europe. Europe was the largest region in the toiletries market in 2016, accounting for 37% market share. Europe is the largest market because of increasing income levels, high advertising spend and high awareness about toiletries and new products development carried out by the major brand manufacturers.

Customers are in favor of products with natural ingredients. There is an increase in demand for safe, natural and organic products. Customers are beginning to avoid products with harmful substances like aluminum compounds which may cause cancer. Manufacturers are now offering products which contain natural ingredients such as vitamin E, aloe vera and camomile.

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