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Sanitary Protection in China

  • March 2017
  • -
  • Euromonitor International
  • -
  • 24 pages

Sanitary protection witnessed moderate volume growth in 2016 which was mainly caused by the shrinking female population aged 12-54 years old. However, with increasing hygiene awareness, consumers are increasing their replacement frequency of sanitary protection, which is driving volume growth. It was observed that for women aged 12-54 years old in China, per capita consumption of sanitary protection kept increasing in 2016. Meanwhile, as the consumer base expanded to both younger and older peopl...

Euromonitor International’s Sanitary Protection in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sanitary Protection market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Sanitary Protection in China
SANITARY PROTECTION IN CHINA
Euromonitor International
March 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Sanitary Protection by Category: Value 2011-2016
Table 2 Retail Sales of Sanitary Protection by Category: % Value Growth 2011-2016
Table 3 Retail Sales of Tampons by Application Format: % Value 2011-2016
Table 4 Retail Sales of Sanitary Towels by Type of Use: % Value 2011-2016
Table 5 NBO Company Shares of Retail Sanitary Protection: % Value 2012-2016
Table 6 LBN Brand Shares of Retail Sanitary Protection: % Value 2013-2016
Table 7 Forecast Retail Sales of Sanitary Protection by Category: Value 2016-2021
Table 8 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2016-2021
Hengan Fujian Holding Co Ltd in Tissue and Hygiene (china)
Strategic Direction
Key Facts
Summary 1 Hengan Fujian Holding Co Ltd: Key Facts
Summary 2 Hengan Fujian Holding Co Ltd: Key Facts: Operational Indicators
Competitive Positioning
Summary 3 Hengan Fujian Holding Co Ltd: Competitive Position 2016
Executive Summary
Retail Tissue and Hygiene Posts Positive Value Growth in 2016
Consumer Sophistication Steers Tissue and Hygiene
Hengan Fujian Holding Co Ltd Leads Tissue and Hygiene in 2016
Booming Development of Internet Retailing
Products Addressing Demographic Changes Expected To Be Source of Future Growth
Key Trends and Developments
Manufacturers Continue To Strive for Differentiation in Market Strategies
Demographic Changes Impact Sales of Tissue and Hygiene Products
Rising Number of Internet Brands in Hygiene
Market Indicators
Table 9 Birth Rates 2011-2016
Table 10 Infant Population 2011-2016
Table 11 Female Population by Age 2011-2016
Table 12 Total Population by Age 2011-2016
Table 13 Households 2011-2016
Table 14 Forecast Infant Population 2016-2021
Table 15 Forecast Female Population by Age 2016-2021
Table 16 Forecast Total Population by Age 2016-2021
Table 17 Forecast Households 2016-2021
Market Data
Table 18 Retail Sales of Tissue and Hygiene by Category: Value 2011-2016
Table 19 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2011-2016
Table 20 NBO Company Shares of Retail Tissue and Hygiene: % Value 2012-2016
Table 21 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2013-2016
Table 22 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2011-2016
Table 23 Distribution of Retail Tissue and Hygiene by Format: % Value 2011-2016
Table 24 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2016
Table 25 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2016-2021
Table 26 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2016-2021
Sources
Summary 4 Research Sources












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