Calming and Sleeping in Brazil

  • July 2014
  • -
  • Euromonitor International
  • -
  • 28 pages

Calming and sleeping increased by 8% in current value terms in 2013, reaching R$148 million, mainly driven by increasing disposable incomes of the emerging middle class that sought ways to relax and sleep better at night.

Euromonitor International’s Calming and Sleeping in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. Forecasts to 2018 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Calming and Sleeping market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Calming and Sleeping in Brazil
CALMING AND SLEEPING IN BRAZIL
Euromonitor International
July 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Calming and Sleeping: Value 2008-2013
Table 2 Sales of Calming and Sleeping: % Value Growth 2008-2013
Table 3 NBO Company Shares of Calming and Sleeping: % Value 2009-2013
Table 4 LBN Brand Shares of Calming and Sleeping: % Value 2010-2013
Table 5 Forecast Sales of Calming and Sleeping: Value 2013-2018
Table 6 Forecast Sales of Calming and Sleeping: % Value Growth 2013-2018
Boehringer Ingelheim Do Brasil Química E Farmacêutica Ltda in Consumer Health (brazil)
Strategic Direction
Key Facts
Summary 1 Boehringer Ingelheim do Brasil Química e Farmacêutica Ltda: Key Facts
Company Background
Production
Summary 2 Boehringer Ingelheim do Brasil Química e Farmacêutica Ltda: Production Statistics 2013
Competitive Positioning
Summary 3 Boehringer Ingelheim do Brasil Química e Farmacêutica Ltda: Competitive Position 2013
Hypermarcas SA in Consumer Health (brazil)
Strategic Direction
Key Facts
Summary 4 Hypermarcas SA: Key Facts
Summary 5 Hypermarcas SA: Operational Indicators
Company Background
Production
Summary 6 Hypermarcas SA: Production Statistics 2013
Competitive Positioning
Summary 7 Hypermarcas SA: Competitive Position 2013
Executive Summary
Consumer Health Continues To Register Good Growth Rate
Smaller Packages Attract Consumers
Marketing Investments To Face Competitors
Sports Nutrition Increases Penetration in Internet Retailing
Key Trends and Developments
Generics Boost Sales of Over-the-counter in the Country
Competition in OTC Remains High
Consolidation of Pharmaceutical Retail Will Continue To Grow
Sports Nutrition Continues To Record Strong Growth
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2008-2013
Table 8 Life Expectancy at Birth 2008-2013
Market Data
Table 9 Sales of Consumer Health by Category: Value 2008-2013
Table 10 Sales of Consumer Health by Category: % Value Growth 2008-2013
Table 11 NBO Company Shares of Consumer Health: % Value 2009-2013
Table 12 LBN Brand Shares of Consumer Health: % Value 2010-2013
Table 13 Distribution of Consumer Health by Format: % Value 2008-2013
Table 14 Distribution of Consumer Health by Format and Category: % Value 2013
Table 15 Forecast Sales of Consumer Health by Category: Value 2013-2018
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2013-2018
Appendix
OTC Registration and Classification
De-reimbursement
Generics
Advertising
Packaging and Labelling
Distribution
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Definitions
Sources
Summary 8 Research Sources












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