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As pet humanisation becomes more entrenched in developed and developing industry s alike, Colgate-Palmolive will need to target potentially lucrative emerging industry s more strongly to remain globally competitive. Strengthening partnerships with pet specialist retailers should also continue to form a major part of the firm 's further growth strategy. Euromonitor International’s Firms Profile offers detailed strategic analysis of the f...More »
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Despite continued economic uncertainty around much of the word, the intertwining trends of pet humanisation and premiumisation helped global pet care sales to rebound relatively strongly in 2012 following ...
To remain globally competitive the industry player will have to halt the share erosion across geographical regions, streamline and develop its product portfolio in tune with strong growth-driving trends ...
This profile examines Nestlé SA's presence in global pet care from 2007 to 2017. A very competitive player, Nestlé now lies a close second to market leader Mars, but has maintained pressure by growing ...
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