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2014 saw Procter & Gamble divest its pet care operations as part of a broader strategy to refine its focus on brands with significant potential for growth or profitability. This profile analyses the standing ...
The 2014 acquisition of Procter & Gamble’s pet food brands has addressed notable weaknesses in Mars’s pet care operations. This profile analyses the opportunities for Mars to build on the acquisition, ...
Nestlé’s lead in the global pet care market has been threatened by Mars’s acquisition of Procter & Gamble’s pet food brands. This profile analyses Nestlé’s efforts to strengthen its competitive ...
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