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Baby Food in Italy

  • September 2016
  • -
  • Euromonitor International
  • -
  • 36 pages

Italy continues to face a tremendous decline in birth rates. During 2016, the number of births was below the psychological threshold of 500,000. In light of the shrinking consumer base, and with consumers’ increasing interest in organic and natural food, major multinationals and brands operating in the industry are facing fierce competition, and have to fight for every customer. Nevertheless, Italian consumers remain faithful to a limited number of brands, rather than switching brands only...

Euromonitor International’s Baby Food in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Dried Baby Food, Milk Formula, Other Baby Food, Prepared Baby Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Baby Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Baby Food in Italy
BABY FOOD IN ITALY
Euromonitor International
September 2016


LIST OF CONTENTS AND TABLES


Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Baby Food by Category: Volume 2011-2016
Table 2 Sales of Baby Food by Category: Value 2011-2016
Table 3 Sales of Baby Food by Category: % Volume Growth 2011-2016
Table 4 Sales of Baby Food by Category: % Value Growth 2011-2016
Table 5 NBO Company Shares of Baby Food: % Value 2012-2016
Table 6 LBN Brand Shares of Baby Food: % Value 2013-2016
Table 7 Distribution of Baby Food by Format: % Value 2011-2016
Table 8 Forecast Sales of Baby Food by Category: Volume 2016-2021
Table 9 Forecast Sales of Baby Food by Category: Value 2016-2021
Table 10 Forecast Sales of Baby Food by Category: % Volume Growth 2016-2021
Table 11 Forecast Sales of Baby Food by Category: % Value Growth 2016-2021
Granarolo SpA in Packaged Food (italy)
Strategic Direction
Key Facts
Summary 1 Granarolo SpA: Key Facts
Summary 2 Granarolo SpA: Operational Indicators
Competitive Positioning
Summary 3 Granarolo SpA: Competitive Position 2016
Nestle Italiana SpA in Packaged Food (italy)
Strategic Direction
Key Facts
Summary 4 Nestle Italiana SpA: Key Facts
Summary 5 Nestle Italiana SpA: Operational Indicators
Competitive Positioning
Summary 6 Nestle Italiana SpA: Competitive Position 2016
Parmalat SpA in Packaged Food (italy)
Strategic Direction
Key Facts
Summary 7 Parmalat SpA: Key Facts
Summary 8 Parmalat SpA: Operational Indicators
Competitive Positioning
Summary 9 Parmalat SpA: Competitive Position 2016
Executive Summary
the Economy Comes To A Standstill in Italy in 2016
Italians Buy Only What Is Necessary, Avoiding Food Waste
Brands Need To Be Sustainable
Fresh Outdoor Markets - Unfair Competition To Grocery Retailers?
Healthy Ageing Is A Key Focus for Consumers
Key Trends and Developments
Sales of Packaged Food Will Not Increase If Consumers Buy More Local Food
the Definition of Channels Is Becoming More Blurred
Organic and Premium Private Label Continue To Grow
What Are Italian Consumers Looking for When Buying Groceries?
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2011-2016
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2016-2021
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2016-2021
Market Data
Table 16 Sales of Packaged Food by Category: Volume 2011-2016
Table 17 Sales of Packaged Food by Category: Value 2011-2016
Table 18 Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 19 Sales of Packaged Food by Category: % Value Growth 2011-2016
Table 20 GBO Company Shares of Packaged Food: % Value 2012-2016
Table 21 NBO Company Shares of Packaged Food: % Value 2012-2016
Table 22 LBN Brand Shares of Packaged Food: % Value 2013-2016
Table 23 Penetration of Private Label by Category: % Value 2011-2016
Table 24 Distribution of Packaged Food by Format: % Value 2011-2016
Table 25 Distribution of Packaged Food by Format and Category: % Value 2016
Table 26 Forecast Sales of Packaged Food by Category: Volume 2016-2021
Table 27 Forecast Sales of Packaged Food by Category: Value 2016-2021
Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2016-2021
Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 10 Research Sources












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