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Baby Food in South Africa

  • October 2016
  • 33 pages
  • Euromonitor International
Report ID: 4201185

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There was an increase in packaged food prices towards the end of the review period, with this caused by higher input costs as a result of droughts in South Africa. This trend was meanwhile further exacerbated by high inflation and forced consumers to increasingly seek value for money in baby food. Consumers are thus increasingly taking advantage of the promotional discounts offered by retailers as well as buying bigger pack sizes in search of lower unit prices. Tiger’s Purity baby cereal is for...

Euromonitor International’s Baby Food in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Dried Baby Food, Milk Formula, Other Baby Food, Prepared Baby Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Baby Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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ref:plp2016

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