Publishing in the United States

Publishing in the United States

Datamonitor's Publishing in the United States industry profile is an essential resource for top-level data and analysis covering the publishing industry. It includes detailed data on market size and segmentation, plus textual analysis of the key trends and competitive landscape, demographic information, and descriptions of the leading companies.

Scope

* Contains an executive summary and data on value, volume and segmentation

* Provides textual analysis of the industry's prospects, competitive landscape and leading companies

* Includes a five-year forecast of the industry

* Supported by the key macroeconomic and demographic data affecting the market

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research.

Market definition - The publishing market consists of books, newspapers and magazines. The market's value is calculated as the revenues generated by publishers from hard or electronic copies of their products, as well as from advertising within those products. Any currency conversions used in the creation of this report have been calculated using constant 2005 annual average exchange rates.

For the purpose of this profile, Europe is deemed to consist of Belgium, France, Germany, Italy, the Netherlands, Spain, the United Kingdom, Hungary, Poland, the Czech Republic, Sweden, Denmark, Norway, and Russia.

Asia-Pacific consists of Australia, China, Japan, Taiwan, South Korea, India, and Singapore
The Americas is comprised of Canada, the United States, Brazil, and Mexico.

The global market consists of Asia-Pacific, Europe, and the Americas.

TABLE OF CONTENTS
EXECUTIVE SUMMARY 3
CHAPTER 1 Market Overview 7
1.1 Market Definition 7
1.2 Research Highlights 7
1.3 Market Analysis 8
CHAPTER 2 Market Value 9
CHAPTER 3 Market Segmentation I 10
CHAPTER 4 Market Segmentation II 11
CHAPTER 5 Competitive Landscape 12
CHAPTER 6 Leading Companies 13
6.1 Time Warner Inc. 13
6.2 Random House, Inc. 13
6.3 Reader's Digest Association, Inc., The 13
6.4 Reed Elsevier plc 14
CHAPTER 7 Market Forecasts 15
7.1 Market Value Forecast 15
CHAPTER 8 Macroeconomic Indicators 16
CHAPTER 9 Further Reading 17
9.1 Sources 17
9.2 Related Datamonitor Research 17

LIST OF TABLES
Table 1: United States Publishing Market Value: $ billion, 2002-2006 9
Table 2: United States Publishing Market Segmentation I: % Share, by Value, 2006 10
Table 3: United States Publishing Market Segmentation II: % Share, by Value, 2006 11
Table 4: United States Publishing Market Value Forecast: $ billion, 2006-2011 15
Table 5: United States Size of Population (million) , 2002-2006 16
Table 6: United States GDP (1995=100), 2002-2006 16
Table 7: United States Inflation, 2002-2006 16