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Maxis Communications Berhad (MAXIS) - Financial and Strategic SWOT Analysis Review provides you an in-depth strategic SWOT analysis of the company’s businesses and operations. The profile has been compiled by GlobalData to bring to you a clear and an unbiased view of the company’s key strengths and weaknesses and the potential opportunities and threats. The profile helps you formulate strategies that augment your business by enabling you to understand your partners, customers and competitors better.

The profile contains critical company information including:

- Business description – A detailed description of the company’s operations and business divisions.
- Corporate strategy – Analyst’s summarization of the company’s business strategy.
- SWOT Analysis – A detailed analysis of the company’s strengths, weakness, opportunities and threats.
- Company history – Progression of key events associated with the company.
- Major products and services – A list of major products, services and brands of the company.
- Key competitors – A list of key competitors to the company.
- Key employees – A list of the key executives of the company.
- Executive biographies – A brief summary of the executives’ employment history.
- Key operational heads – A list of personnel heading key departments/functions.
- Important locations and subsidiaries – A list and contact details of key locations and subsidiaries of the company.
- Detailed financial ratios for the past five years – The latest financial ratios derived from the annual financial statements published by the company with 5 years history.
- Interim ratios for the last five interim periods – The latest financial ratios derived from the quarterly/semi-annual financial statements published by the company for 5 interims history.


Maxis Communications Berhad (MCB) is a provider of telecommunication service. It operates as a subsidiary of Binariang GSM Sdn Bhd. The company offers mobile, fixed line and international telecommunication services. It also offers Internet and broadband services; and wireless multimedia related services. Additionally, the company owns, maintains, builds, and operates radio facilities and associated switches. Additionally it offers 2G and 3G services. Its geographical operations are spread across Malaysia, Indonesia and India. Maxis deliver its services through Maxis' GSM and GPRS network. The company is headquartered in Kuala Lumpur, Malaysia.

The company's strategy is to expand its existing product portfolio through new product developments. It focuses on launching innovative products by entering into strategic partnerships with reputed organizations.

Key benefits of buying this profile include:

You get detailed information about the company and its operations to identify potential customers and suppliers.
- The profile analyzes the company’s business structure, operations, major products and services, prospects, locations and subsidiaries, key executives and their biographies and key competitors.

Understand and respond to your competitors’ business structure and strategies, and capitalize on their weaknesses. Stay up to date on the major developments affecting the company.
- The company’s core strengths and weaknesses and areas of development or decline are analyzed and presented in the profile objectively. Recent developments in the company covered in the profile help you track important events.

Equip yourself with information that enables you to sharpen your strategies and transform your operations profitably.
- Opportunities that the company can explore and exploit are sized up and its growth potential assessed in the profile. Competitive and/or technological threats are highlighted.

Scout for potential investments and acquisition targets, with detailed insight into the companies’ strategic, financial and operational performance.
- Financial ratio presented for major public companies in the profile include the revenue trends, profitability, growth, margins and returns, liquidity and leverage, financial position and efficiency ratios.

Gain key insights into the company for academic or business research.
- Key elements such as SWOT analysis, corporate strategy and financial ratios and charts are incorporated in the profile to assist your academic or business research needs.

Note: Some sections may be missing if data is unavailable for the company

Table Of Contents

Maxis Communications Berhad (MAXIS) - Financial and Strategic SWOT Analysis Review
Table of Contents
Table of Contents 2

Section 1 - About the Company 5
Maxis Communications Berhad - Key Facts 5
Maxis Communications Berhad - Key Employees 6
Maxis Communications Berhad - Key Employee Biographies 7
Maxis Communications Berhad - Major Products and Services 8
Maxis Communications Berhad - History 10
Maxis Communications Berhad - Company Statement 13
Maxis Communications Berhad - Locations And Subsidiaries 15
Head Office 15
Other Locations and Subsidiaries 15
Section 2 - Company Analysis 17
Maxis Communications Berhad - Business Description 17
Maxis Communications Berhad - SWOT Analysis 18
SWOT Analysis - Overview 18
Maxis Communications Berhad - Strengths 18
Strength - Wide Service Offerings 18
Strength - Market Leading Position 18
Maxis Communications Berhad - Weaknesses 18
Weakness - Debt Obligations 18
Maxis Communications Berhad - Opportunities 18
Opportunity - Growth in Telecommunications Services 18
Opportunity - Increasing Mobile Broadband Subscriptions 19
Opportunity - Strategic Initiatives 19
Maxis Communications Berhad - Threats 19
Threat - Competitive Pressure 19
Threat - Foreign Exchange Risk 19
Threat - Rapid Technology Changes 19
Maxis Communications Berhad - Key Competitors 21
Section 3 - Company Financial Ratios 22
Financial Ratios - Capital Market Ratios 22
Financial Ratios - Annual Ratios 23
Performance Chart 24
Financial Performance 24
Financial Ratios - Interim Ratios 25
Financial Ratios - Ratio Charts 26
Section 4 - Appendix 27
Methodology 27
Ratio Definitions 27
About GlobalData 31
Contact Us 31
Disclaimer 31

List of Tables

Maxis Communications Berhad, Key Facts 5
Maxis Communications Berhad, Key Employees 6
Maxis Communications Berhad, Key Employee Biographies 7
Maxis Communications Berhad, Major Products and Services 8
Maxis Communications Berhad, History 10
Maxis Communications Berhad, Other Locations 15
Maxis Communications Berhad, Subsidiaries 15
Maxis Communications Berhad, Key Competitors 21
Maxis Communications Berhad, Ratios based on current share price 22
Maxis Communications Berhad, Annual Ratios 23
Maxis Communications Berhad, Interim Ratios 25
Currency Codes 27
Capital Market Ratios 27
Equity Ratios 28
Profitability Ratios 28
Cost Ratios 29
Liquidity Ratios 29
Leverage Ratios 30
Efficiency Ratios 30

List of Figures

Maxis Communications Berhad, Performance Chart (2009 - 2013) 24
Maxis Communications Berhad, Ratio Charts 26

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