ATM Cards Market Overview in Austria

  • February 2013
  • -
  • Euromonitor International
  • -
  • 17 pages

Austrian consumers continued to respond to the convenience offered by ATM cards towards the end of the review period. There was an ongoing shift from cash withdrawals via bank counters to ATM withdrawals, with this encouraged by ongoing development in the Bankomat network. Austria benefits from its operation of a single system via Bankomat, in contrast to many neighbouring countries such as Germany, with this system enabling fee-free withdrawals for most Austrians. Bankomat also benefits from...

Euromonitor International's ATM Transactions in Austria report establishes the size and structure of the industry for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the industry (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of segment projections and trends to watch.

Product coverage: Cash Transactions, Charge Card Transactions, Credit Card Transactions, Debit Transactions, Other Paper Payment Types, Pre-Paid Card Transactions, Store Card Transactions.

Data coverage: indsutry size (historic and projections ), market shares , brand shares and distribution channel figures .

Reasons to Buy This Report
* Gain in-depth understanding of the ATM Transactions industry ;
* Identify areas of growth and understand key dynamics ;
* Get a full overview of the competitive landscape , the industry ’s major players and leading brands;
* Anticipate market change with 5 year forecasts .


Table Of Contents

Atm Cards in Austria

February 2011
List of Contents and Tables
Executive Summary
Austrians Becoming More Comfortable With Financial Cards
Modern Lifestyles Fuel Growth
Average Transaction Price Declines As Everyday Purchases Increase
Leading Banks Dominate
Strong Growth Ahead From Low Base
Key Trends and Developments
Economic Downturn Encourages Caution
Sepa Continues To Be Implemented Behind Scenes
Consumers Shift Away From Dominant Cash
Contactless Cards on the Horizon
Market Indicators
Data table 1 Number of POS Terminals from 2005 to 2010
Data table 2 Number of ATMs from 2005 to 2010
Data table 3 Value Lost to Fraud from 2005 to 2010
Data table 4 Card Expenditure by Location 2010
Data table 5 Card Expenditure by Segment 2010
Data table 6 Financial Cards in Circulation by Type: % Number of Cards from 2005 to 2010
Data table 7 Domestic versus Foreign Spend 2010
Market Data
Data table 8 Consumer Payments: Value from 2005 to 2010
Data table 9 Consumer Payments: Number of Transactions from 2005 to 2010
Data table 10 Financial Cards: Number of Cards in Circulation from 2005 to 2010
Data table 11 Financial Cards Transactions: Value from 2005 to 2010
Data table 12 Financial Cards: Number of Transactions from 2005 to 2010
Data table 13 Financial Cards: Number of Accounts from 2005 to 2010
Data table 14 Financial Cards: Number of Cards by Issuer from 2005 to 2009
Data table 15 Financial Cards: Number of Cards by Operator from 2005 to 2009
Data table 16 Financial Cards: Card Payment Transaction Value by Operator from 2005 to 2009
Data table 17 Financial Cards: Card Payment Transaction Value by Issuer from 2005 to 2009
Data table 18 Consumer Payments Projection : Value from 2010 to 2015
Data table 19 Consumer Payments Projection : Number of Transactions from 2010 to 2015
Data table 20 Financial Cards Projection : Number of Cards in Circulation from 2010 to 2015
Data table 21 Financial Cards Projection : Value from 2010 to 2015
Data table 22 Financial Cards Projection : Number of Transactions from 2010 to 2015
Data table 23 Financial Cards Projection : Number of Accounts from 2010 to 2015
Definitions
Atm Function
Debit Function
Credit Function
Commercial Credit Cards
Charge Card Function
Commercial Charge Cards
Open Loop Pre-paid Function
Closed Loop Pre-paid Function
Store Cards
Pre-paid
Contact Smart Card
Contactless Smart Card
Card Expenditure by Location
Card Expenditure by Segment
Domestic Versus Foreign
Value Lost To Fraud
Summary 1 Research Sources
Bawag Psk AG
Strategic Direction
Key Facts
Summary 2 BAWAG PSK AG: Key Facts
Summary 3 BAWAG PSK AG: Operational Indicators
Company Background
Competitive Positioning
Summary 4 BAWAG PSK AG: Competitive Position 2009
Erste Bank Der Oesterreichischen Sparkassen AG
Strategic Direction
Key Facts
Summary 5 Erste Bank der oesterreichischen Sparkassen AG: Key Facts
Summary 6 Erste Bank der oesterreichischen Sparkassen AG: Operational Indicators
Company Background
Competitive Positioning
Summary 7 Erste Bank der oesterreichischen Sparkassen AG: Competitive Position 2009
Paylife Bank GmbH
Strategic Direction
Key Facts
Summary 8 PayLife Bank GmbH: Key Facts
Summary 9 PayLife Bank GmbH: Operational Indicators
Company Background
Competitive Positioning
Raiffeisen Zentralbank Österreich AG
Strategic Direction
Key Facts
Summary 10 Raiffeisen Zentralbank Österreich AG: Key Facts
Summary 11 Raiffeisen Zentralbank Österreich AG: Operational Indicators
Company Background
Competitive Positioning
Summary 12 Raiffeisen Zentralbank Österreich AG: Competitive Position 2009
Unicredit Bank Austria AG
Strategic Direction
Key Facts
Summary 13 UniCredit Bank Austria AG: Key Facts
Summary 14 UniCredit Bank Austria AG: Operational Indicators
Company Background
Competitive Positioning
Summary 15 UniCredit Bank Austria AG: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Data table 24 ATM Cards Category Performance: from 2005 to 2010
Data table 25 ATM Cards Category Performance: Number of Cards in Circulation from 2005 to 2010
Data table 26 ATM Cards Category Performance: % Growth from 2005 to 2010
Data table 27 ATM Cards in Circulation Category Performance: % Growth from 2005 to 2010
Data table 28 ATM Cards Projection Category Performance: from 2010 to 2015
Data table 29 ATM Cards Projection Category Performance: Number of Cards in Circulation from 2010 to 2015
Data table 30 ATM Cards Projection Category Performance: % Growth from 2010 to 2015
Data table 31 ATM Cards in Circulation Projection Category Performance: % Growth from 2010 to 2015

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