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Calming and Sleeping in Estonia

  • July 2013
  • -
  • Euromonitor International
  • -
  • 22 pages

Hectic and stressful lifestyles have increased the popularity of calming and sleeping products in Estonia. During the economic crisis consumer purchasing power declined and people were forced to trade down when buying calming and sleeping products, though the situation improved in 2012. The good performance of the domestic economy and steady improvement in purchasing power saw consumers become less sensitive about prices. Heavy workloads saw more people seek OTC calming and sleeping products to...

Euromonitor International's Calming and Sleeping in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Calming and Sleeping market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Calming and Sleeping in Estonia
CALMING AND SLEEPING IN ESTONIA
Euromonitor International
July 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Switches
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Calming and Sleeping: Value 2007-2012
Table 2 Sales of Calming and Sleeping: % Value Growth 2007-2012
Table 3 Calming and Sleeping Company Shares 2008-2012
Table 4 Calming and Sleeping Brand Shares 2009-2012
Table 5 Forecast Sales of Calming and Sleeping: Value 2012-2017
Table 6 Forecast Sales of Calming and Sleeping: % Value Growth 2012-2017
Massuno Oü in Consumer Health (estonia)
Strategic Direction
Key Facts
Summary 1 Massuno OÜ: Key Facts
Summary 2 Massuno OÜ: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Massuno OÜ: Competitive Position 2012
Walmark Spol Sro in Consumer Health (estonia)
Strategic Direction
Key Facts
Summary 4 Walmark spol sro: Key Facts
Company Background
Production
Competitive Positioning
Summary 5 Walmark spol sro: Competitive Position 2012
Executive Summary
Consumer Health Sales Continue To Recover in 2012
Consumers Focus More on Trusted Brands
Competition Remains Tough Due To the Spread of Private Label
Chemists/pharmacies Dominates Consumer Health in Estonia
the Economy Impacts Consumer Patterns
Key Trends and Developments
Economic Growth Shifts From Exports To Internal Consumption in 2012
Debate on Low Competition in Chemists/pharmacies
the Ageing Population Trend Positively Impacts Consumer Health
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services 2007-2012
Table 8 Life Expectancy at Birth 2007-2012
Market Data
Table 9 Sales of Consumer Health by Category: Value 2007-2012
Table 10 Sales of Consumer Health by Category: % Value Growth 2007-2012
Table 11 Consumer Health Company Shares 2008-2012
Table 12 Consumer Health Brand Shares 2009-2012
Table 13 Sales of Consumer Health by Distribution Format: % Analysis 2007-2012
Table 14 Sales of Consumer Health by Category and Distribution Format: % Analysis 2012
Table 15 Forecast Sales of Consumer Health by Category: Value 2012-2017
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2012-2017
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicines
Switches
Summary 6 OTC Healthcare Switches 2010-2012
Sources
Summary 7 Research Sources












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