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Irons in Austria

  • January 2017
  • -
  • Euromonitor International
  • -
  • 35 pages

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Volume sales in irons continue to grow at a healthy pace in 2016. To some extent, the growth is being generated by rising ownership levels, with the penetration rate, despite already standing at 98% at the onset of the review period, steadily moving upwards. For the most part, however, the healthy growth rate is because of evolving fashion trends, especially among the young urban population, with Austrians spending more time and effort on keeping a polished personal appearance in terms of their...

Euromonitor International’s Irons in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2021 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Irons market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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