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Fruits in Italy

  • April 2016
  • -
  • Euromonitor International
  • -
  • 15 pages

Total volume growth of fruits was supported by two factors in 2015. Apples notably enjoyed a strong harvest throughout the EU in 2015. Apples were meanwhile the most consumed fruits in Italy, accounting for 17% of total volume consumption in the year. In addition, the Russian embargo on EU imports of fruits and vegetables, introduced in August 2014, further boosted supply for a wide range of fruits in EU countries. Overall fruits witnessed a total volume consumption increase of 1% in Italy in...

Euromonitor International's Fruits in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2011-2015, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market – be they new product developments, consumption patterns and distribution data. Forecasts to 2020 illustrate how the market is set to change.


Product coverage: Apples, Banana, Cherries, Cranberries/Blueberries, Grapefruit/Pomelo, Grapes, Kiwi Fruit, Lemon and Limes, Oranges, Tangerines and Mandarins, Other Fruits, Peaches/Nectarines, Pears/Quinces, Pineapple, Plums/Sloes, Strawberries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fruits market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Fruits in Italy
FRUITS IN ITALY
Euromonitor International
April 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Summary 1 Major Distributors of Fruits 2015
Prospects
Category Data
Table 1 Sales of Fruits by Category: Total Volume 2010-2015
Table 2 Sales of Fruits by Category: % Total Volume Growth 2010-2015
Table 3 Sales of Fruits by Packaged vs Unpackaged: % Total Volume 2013-2015
Table 4 Sales of Fruits by Organic/Fairtrade vs Standard: % Total Volume 2012-2015
Table 5 Distribution of Fruits by Format: % Total Volume 2010-2015
Table 6 Forecast Sales of Fruits by Category: Total Volume 2015-2020
Table 7 Forecast Sales of Fruits by Category: % Total Volume Growth 2015-2020
Executive Summary
Improving Economic Confidence Supports Sales Growth
Health and Wellness Trend Shapes Sales of Fresh Food
Newly Developed Shopping Habits Prompt Retailers To Review Strategies
Forecast Period Growth Set To Be Driven by Italy's Economic Recovery
Key Trends and Developments
Improving Economic Confidence and Demographic Shifts Strengthen Sales of Fresh Food in 2015
Modern Grocery Witnesses Strong Growth of Discounters in 2015
Health Concerns Benefit Many Categories Across Fresh Food
Market Data
Table 8 Sales of Fresh Food by Category: Total Volume 2010-2015
Table 9 Sales of Fresh Food by Category: % Total Volume Growth 2010-2015
Table 10 Sales of Fresh Food by Packaged vs Unpackaged: % Total Volume 2013-2015
Table 11 Distribution of Fresh Food by Format: % Total Volume 2010-2015
Table 12 Distribution of Fresh Food by Format: % Retail Volume 2010-2015
Table 13 Forecast Sales of Fresh Food by Category: Total Volume 2015-2020
Table 14 Forecast Sales of Fresh Food by Category: % Total Volume Growth 2015-2020
Sources
Summary 2 Research Sources












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