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Meat in Italy

  • April 2016
  • -
  • Euromonitor International
  • -
  • 14 pages

Total volume sales of meat reached 2.9 million tonnes in Italy in 2015. The 2% decline in 2015 was in line with the negative CAGR of 1% recorded over the review period. The contraction in the consumption of meat over the review period was fuelled by the economic downturn, which had a long-term effect on Italian consumers’ purchasing power. That said, the persisting negative performance in 2015 reflected an engrained change in consumer sentiment in the country, such as the growing awareness of...

Euromonitor International's Meat in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2011-2015, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market – be they new product developments, consumption patterns and distribution data. Forecasts to 2020 illustrate how the market is set to change.


Product coverage: Beef and Veal, Lamb, Mutton and Goat, Other Meat, Pork, Poultry.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Meat market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Meat in Italy
MEAT IN ITALY
Euromonitor International
April 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Summary 1 Major Distributors of Meat 2015
Prospects
Category Data
Table 1 Sales of Meat by Category: Total Volume 2010-2015
Table 2 Sales of Meat by Category: % Total Volume Growth 2010-2015
Table 3 Sales of Meat by Packaged vs Unpackaged: % Total Volume 2013-2015
Table 4 Sales of Meat by Organic/Fairtrade vs Standard: % Total Volume 2012-2015
Table 5 Distribution of Meat by Format: % Total Volume 2010-2015
Table 6 Forecast Sales of Meat by Category: Total Volume 2015-2020
Table 7 Forecast Sales of Meat by Category: % Total Volume Growth 2015-2020
Executive Summary
Improving Economic Confidence Supports Sales Growth
Health and Wellness Trend Shapes Sales of Fresh Food
Newly Developed Shopping Habits Prompt Retailers To Review Strategies
Forecast Period Growth Set To Be Driven by Italy's Economic Recovery
Key Trends and Developments
Improving Economic Confidence and Demographic Shifts Strengthen Sales of Fresh Food in 2015
Modern Grocery Witnesses Strong Growth of Discounters in 2015
Health Concerns Benefit Many Categories Across Fresh Food
Market Data
Table 8 Sales of Fresh Food by Category: Total Volume 2010-2015
Table 9 Sales of Fresh Food by Category: % Total Volume Growth 2010-2015
Table 10 Sales of Fresh Food by Packaged vs Unpackaged: % Total Volume 2013-2015
Table 11 Distribution of Fresh Food by Format: % Total Volume 2010-2015
Table 12 Distribution of Fresh Food by Format: % Retail Volume 2010-2015
Table 13 Forecast Sales of Fresh Food by Category: Total Volume 2015-2020
Table 14 Forecast Sales of Fresh Food by Category: % Total Volume Growth 2015-2020
Sources
Summary 2 Research Sources












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