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Fruit/Vegetable Juice in Iran

  • July 2013
  • -
  • Euromonitor International
  • -
  • 26 pages

Fruit/vegetable juice remained one of the most dynamic categories in soft drinks in 2012, mainly as a result of its low base and the introduction of more sophisticated products. Iran is a four season country and nearly all types of fresh fruits are available during the year at affordable unit prices. The culture of consuming fresh fruits in large quantities is still very widespread, which has meant relatively low base sales for fruit/vegetable juice. However, with rapid changes in lifestyle,...

Euromonitor International's Fruit/Vegetable Juice in Iran report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: 100% Juice, Fruit-Flavoured Drinks (No Juice Content), Juice Drinks (up to 24% Juice), Nectars (25-99% Juice).

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fruit/Vegetable Juice market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Fruit/Vegetable Juice in Iran
FRUIT/VEGETABLE JUICE IN IRAN
Euromonitor International
July 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Off-trade Sales of Fruit/Vegetable Juice by Category: Volume 2007-2012
Table 2 Off-trade Sales of Fruit/Vegetable Juice by Category: Value 2007-2012
Table 3 Off-trade Sales of Fruit/Vegetable Juice by Category: % Volume Growth 2007-2012
Table 4 Off-trade Sales of Fruit/Vegetable Juice by Category: % Value Growth 2007-2012
Table 5 Company Shares of Fruit/Vegetable Juice by Off-trade Volume 2008-2012
Table 6 Brand Shares of Fruit/Vegetable Juice by Off-trade Volume 2009-2012
Table 7 Company Shares of Fruit/Vegetable Juice by Off-trade Value 2008-2012
Table 8 Brand Shares of Fruit/Vegetable Juice by Off-trade Value 2009-2012
Table 9 Forecast Off-trade Sales of Fruit/Vegetable Juice by Category: Volume 2012-2017
Table 10 Forecast Off-trade Sales of Fruit/Vegetable Juice by Category: Value 2012-2017
Table 11 Forecast Off-trade Sales of Fruit/Vegetable Juice by Category: % Volume Growth 2012-2017
Table 12 Forecast Off-trade Sales of Fruit/Vegetable Juice by Category: % Value Growth 2012-2017
Alifard Co in Soft Drinks (iran)
Strategic Direction
Key Facts
Summary 1 Alifard Co: Key Facts
Company Background
Production
Summary 2 Alifard Co: Production Statistics 2012
Competitive Positioning
Summary 3 Alifard Co: Competitive Position 2012
Executive Summary
All Soft Drinks Categories Post Continued Healthy Growth Except Carbonates
While Low Sales Base the Main Driver of Growth, Rapid Price Increases Have A Negative Impact
Domestic Production Remains Popular Even for Multinational Brands
Off-trade Sales Dominated by Independent Small Grocers
Low Sales Base Will Be the Main Driver of Growth Over the Coming Years
Market Indicators
Table 13 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2007-2012
Table 14 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2007-2012
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2007-2012
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2007-2012
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2012
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2012
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2012
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2012
Table 21 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2007-2012
Table 22 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2007-2012
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2007-2012
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2007-2012
Table 25 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2008-2012
Table 26 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2009-2012
Table 27 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2008-2012
Table 28 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2009-2012
Table 29 Company Shares of Off-trade Soft Drinks by Value 2008-2012
Table 30 Brand Shares of Off-trade Soft Drinks by Value 2009-2012
Table 31 Off-trade Sales of Soft Drinks by Category and Distribution Format: % Analysis 2012
Table 32 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2012-2017
Table 33 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2012-2017
Table 34 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2012-2017
Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2012-2017
Table 36 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2012-2017
Table 37 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2012-2017
Table 38 Forecast Off-trade Sales of Soft Drinks by Category: Value 2012-2017
Table 39 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2012-2017
Appendix
Fountain Sales in Iran
Market Data
Table 40 Off-trade vs On-trade Fountain Sales of Soft Drinks: Volume 2007-2012
Table 41 Off-trade vs On-trade Fountain Sales of Soft Drinks: % Volume Growth 2007-2012
Table 42 Off-trade vs On-trade Fountain Sales of Carbonates: Volume 2007-2012
Table 43 Off-trade vs On-trade Fountain Sales of Carbonates: % Volume Growth 2007-2012
Table 44 Forecast Off-trade vs On-trade Fountain Sales of Soft Drinks: Volume 2012-2017
Table 45 Forecast Off-trade vs On-trade Fountain Sales of Soft Drinks: % Volume Growth 2012-2017
Table 46 Forecast Off-trade vs On-trade Fountain Sales of Carbonates: Volume 2012-2017
Table 47 Forecast Off-trade vs On-trade Fountain Sales of Carbonates: % Volume Growth 2012-2017
Definitions
Sources
Summary 4 Research Sources












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