Global Fragrances and Perfumes Industry

  • March 2013
  • -
  • Global Industry Analysts
  • -
  • 608 pages

This report analyzes the worldwide markets for Fragrances and Perfumes in US$ Million by the following Product Segments: Women's Fragrances & Perfumes, Men's Fragrances & Perfumes, and Unisex Fragrances.

The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa, and Latin America. Annual estimates and forecasts are provided for the period 2010 through 2018. Also, a six-year historic analysis is provided for these markets.

The report profiles 217 companies including many key and niche players such as Avon Products, Inc., Bulgari Parfums, Chanel SA, Coty, Inc., Elizabeth Arden, Inc., Estée Lauder Companies, Inc., Gucci Group NV, Gianni Versace S.p.A, Fifth & Pacific Companies, L'oreal SA, LVMH Group, Procter & Gamble, Puig Beauty & Fashion Group S.L, and Revlon, Inc. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based upon search engine sources in the public domain.

Table Of Contents




I. INTRODUCTION, METHODOLOGY and PRODUCT DEFINITIONS
Study Reliability and Reporting Limitations I-1
Disclaimers I-2
Data Interpretation and Reporting Level I-2
Quantitative Techniques and Analytics I-2
Product Definitions and Scope of Study I-3
1. Women’s Fragrances and Perfumes I-3
2. Men’s Fragrances and Perfumes I-3
3. Unisex Fragrances I-3


II. EXECUTIVE SUMMARY

1. INDUSTRY OVERVIEW II-1
Market Highlights II-1
The Global Landscape of Fragrances and Perfumes II-1
Growth Drivers - In a Nutshell II-2
Fragrances and Perfumes - No Longer a Dispensable Grooming
Accessory II-2
Developed Countries Dominate the Global Fragrances and Perfumes
Market II-3
Table 1: Share of Developed Regions in the Global Fragrances
and Perfumes Market: 2012 (includes corresponding Graph/Chart) II-3
Developing Nations to Turbo Charge Future Growth II-3
Table 2: Growth of Developing Markets Vis-a-Vis Developed
Regions (includes corresponding Graph/Chart) II-4
Fragrances and Perfumes Market - Analysis by Segment II-4
Premium Vis-a-vis Mass Fragrances II-5
Table 3: World Fragrances Market by Product Category (2011):
Percentage Share Breakdown of Prestige and Mass Perfumes for
Women, Men, and Unisex (includes corresponding Graph/Chart) II-5

2. MARKET TRENDS and ISSUES II-6
Fragrances and Perfumes: A Launch-Driven Market II-6
Celebrity Perfumes Increase in Popularity II-6
Growing Importance of Men’s Fragrance Segment II-7
Teenagers - New Market for Premium Fragrances II-7
Customized Fragrances - The ‘Next Big Thing’ in Fragrances II-8
Flankers Boost Revenue for Fragrances Market II-8
New Perfumes with Skin and Mood Enhancers II-8
Exotic Middle East Fragrances to Re-Enter Western Markets II-8
Summer Fragrances: Significant Demand During Travel Time II-9
Fragrance Houses Target Toddlers II-9
The Olfactory GAP II-9
Unisex Fragrances Evoke Mixed Responses across Various
Geographies II-9
Premium Fragrances on a Subdued Track II-10
Counterfeiting Hampers Growth of Premium Fragrance Sector II-10
An Overhaul of the Fragrances Business Model: Need of the Day II-11
Strong Brand Image Raises the Barrier for Small Players’ Entry II-11
Top Brands Don a New, Vivacious Look II-11
Product Innovations- Vital for Fragrances Industry II-12
Innovative Packaging: Order of the Day II-12
Advertising - Vital for Market Growth II-12
Internet Retailing Catch Up Momentum II-12
Specialty Stores Outshine Chain Drug Stores and Supermarkets II-13

3. WOMEN’S AND MEN’S FRAGRANCES AND PERFUMES - AN OVERVIEW II-14
Women’s Fragrances II-14
Classification of Women’s Perfumes Based on Olfactory Feature II-14
Market Trends and Issues II-15
Celebrity Scents Continue to Fuel the Women’s Fragrance Market II-15
Older Floral Fragrances Give Way to Oriental and Natural
Fragrances II-15
White Floral Fragrances Find Favor among Women II-15
Retro Fragrances Back in Fashion II-15
Changing Usage Pattern among Aging Baby Boomer Population II-16
Men’s Fragrances II-16
Emerging into a Dynamic Sector II-17
Classification of Men’s Perfumes based on Olfactory Feature II-17
Market Trends and Issues II-17
Younger Men - A Crucial Customer Base for Innovative Products II-17
Celebrity Scents to Fuel Men’s Fragrances Market II-18
Travel Fragrances - Now a Man Thing II-18
Floral Scents - No More Girlie II-18
Mass Fragrances Witness Upward Trend II-19

4. PRODUCT OVERVIEW II-20
Fragrances and Perfumes - An Indispensable Aspect of Life II-20
The Art of Perfuming II-20
The Art of Blending II-21
A Sniff into the Past II-21
Distinction between Fine Fragrances and Mass Fragrances II-22

5. PRODUCT INNOVATIONS AND INTRODUCTIONS II-23
Avon Rolls-Out Viva by Fergie II-23
Marni to Introduce New Fragrance for Women II-23
Mercedes Benz Unveils Fragrance for Women II-23
Memo Introduces Luxor Oud Fragrance II-23
Dsquared2 to Roll-Out New Version of Dsquared2 Potion for Women II-23
Agent Provocateur Introduces Petale Noir Fragrance II-23
Oriflame Introduces Fuse Men's Fragrance II-24
Jeanine Lanvin Launches Avant-Garde Fragrance for Men II-24
Davidoff Introduces Hot Water Night Fragrance II-24
Hugo Boss to Unveil Hugo Red Men's Fragrance II-24
Aquolina Rolls Out Steel Sugar Fragrance for Men II-24
Thomas Sabo Introduces Rebel at Heart Men's Fragrance II-24
Jaguar Launches Jaguar Excellence Men's Fragrance II-25
Tommy Hilfiger Unveils Freedom for Him Fragrance for Men II-25
Salvatore Ferragamo to Roll Out Acqua Essenziale Fragrance for
Men II-25
Divine Introduces L'Homme Infini Men's Fragrance II-25
Hugo Boss Introduces Boss Nuit Pour Femme II-25
Dolce and Gabbana Launches New Version of Pour Femme Fragrance II-25
Amouage Launches Interlude Fragrance Range II-25
Acqua di Parma Rolls-Out Iris Nobile Sublime Fragrance for Women II-26
TPR Holdings and French Connection Launch FCUK 3 Fragrances II-26
Nicki Minaj Rolls-Out Pink Friday Perfume II-26
Madonna Launches Truth or Dare Naked Perfume for Women II-26
Donna Karan Unveils Donna Karan Woman Perfume II-26
Ralph Lauren Introduces Big Pony Range of Fragrances for Women II-27
English Laundry Launches No. 7 and Riviera Perfumes II-27
Versace Unveils Eros Men's Fragrance II-27
Etro Rolls Out Greene Street Men's Fragrance II-27
Avon and Jon Bon Jovi Introduces Unplugged for Him II-27
English Laundry Unveils English Laundry Signature Perfume II-27
Roja Parfums Rolls Out Fetish Pour Homme Fragrance II-27
Alvarez Introduces Gomez Barberia Range of Grooming Products II-28
Esprit Launches New Perfumes for Men II-28
Marc Ecko Unveils Marc Ecko Green Fragrance II-28
Parfums M Micallef Rolls Out Style Woody Amber Perfume II-28
Avon Launches Ironman Glory Woody Citrus Fragrance II-28
Nina Ricci Introduces New Women Fragrance Mademoiselle Ricci II-28
Issey Miyake Launches Pleats Please Scent II-29
Styles For Less Unveils First Women Fragrance Crush by SFL II-29
Costume National Introduces New Fragrance for Women II-29
Lancôme Unveils La Vie Est Belle Fragrance for Women II-29
Francesca's Collections Introduces Indigo Waters and Signature
Fragrances II-29
Michael Kors and Estee Lauder Unveil Fragrance for Women II-30
Trussardi Versace Unveils My Land Fragrance for Men II-30
Fendi Rolls Out Fan di Fendi Pour Homme Woody Aromatic Fragrance II-30
Avon Introduces City Rush for Him Perfume II-30
Hanae Mori Launches Woody Oriental Perfume HiM II-30
Ferrari Unveils New Red Power Fragrance for Men II-30
Zippo Introduces On The Road Fragrance for Men II-30
Ferrari Introduces Silver Essence Fragrance for Men II-31
Playboy Fragrances Introduces VIP Fragrances for Men II-31
Charriol Unveils Royal Leather Perfume II-31
Tru Fragrance Rolls-Out Sinful for Her Eau de Parfum II-31
De La Renta Launches Six New Fragrances II-31
Estee Lauder Introduces Very Estee II-32
Givenchy Unveils New Edition of Dahlia Noir Eau de Parfum II-32
Mark Introduces Very Sassy Fragrance II-32
Victoria's Secret Unveils Seduction Dark Orchid Perfume for Women II-32
Tableau de Parfums Introduces Loretta Perfume II-32
True Religion Unveils Love Hope Denim Perfume II-32
Express Introduces Express Glam Fragrance II-33
Disney Unveils So This Is Love Perfume for Girls II-33
Calvin Klein Introduces Encounter Calvin Klein II-33
Banana Republic Unveils New Wildblue Perfume II-33
Puma Introduces Puma Green Perfume II-33
Zippo Introduces Zippo Into The Blue Fragrance II-33
Diesel Unveils Fuel For Life L'Eau Limited Edition Perfume II-33
Original Penguin Unveils Rocks by Original Penguin Perfume II-34
J Del Pozo Introduces Halloween Man Fragrance II-34
Iceberg Unveils Burning Ice Perfume for Men II-34
Dolce and Gabbana Launches Two New Men’s Fragrances II-34
Burberry Unveils Brit Summer for Men Perfume II-34
Chanel Introduces Allure Homme Sport Eau Extreme Perfume II-35
Aldo Introduces ‘A is for Aldo' Collection II-35
Bruno Banani Introduces Dangerous Man II-35
Elizabeth Arden Unveils Curve Appeal II-35
Playboy Fragrances Unveils Berlin Playboy Perfume for Men II-35
Dolce and Gabbana Introduces The One Sport Perfume for Men II-35
Chanel Introduces Bleu de Chanel Fragrance for Men II-35
Ferrari Introduces Ferrari Essence Oud for Men II-36
Le Parfum d'Interdits Introduces Absolument Femme Fragrance II-36
Bath and Body Works Unveils Cashmere Glow Perfume for Women II-36
Superdry Introduces New Collection of Neon Perfumes for Women II-36
Elizabeth Arden Unveils Red Door Aura Fragrance for Women II-36
Van Cleef and Arpels Introduces First Intense Eau de Parfum II-37
Fragonard Unveils Frivole Perfumes II-37
Philosophy Introduces Living Grace Perfume for Women II-37
BCBGMaxAzria to Introduce Bon Chic Fragrance for Women II-37
Victoria's Secret Unveils Dream Angels Glow Fragrance II-37
Crabtree and Evelyn Introduces Himalayan Blue Perfume II-37
Victorinox Unveils Swiss Army Victoria and Swiss Army Forest
Fragrances II-37
Victoria's Secret Introduced Body by Victoria Perfume II-38
Tommi Sooni Unveils New Passerelle Fragrance II-38
Chanel Introduces Coco Noir Perfume for Women II-38
Lolita Lempicka Unveils Le Premier Parfum Eau de Minuit Fragrance II-38
Lolita Lempicka Introduce Si Lolita Eau de Minuit Fragrance II-38
Strenesse Unveils New Selected Fragrance Collection for Women II-39
Beyonce Introduces Midnight Heat Perfume for Women II-39
Les Parfums de Rosine Introduces Lotus Rose Perfume for Women II-39
Yves Rocher Unveils Un Matin Au Jardin Fragrances II-39
Amouage Introduces Beloved Fragrance II-39
Bond no. 9 to Unveil I Love New York for Mothers II-40
Van Cleef and Arpels Introduces Aqua Oriens II-40
Terranova Introduces Tiare Lei Fragrance for Women II-40
Chloe Introduces L'Eau de Chloe II-40
Puredistance Unveils Opardu Fragrance for Women II-40
Robert Piguet Introduces Petit Fracas Fragrance II-40
Yardley to Roll Out Yardley Polaire Prestige Fragrance for Women II-41
Dolce and Gabbana to Launch The One Desire Fragrance II-41
Bottega Veneta to Introduce Bottega Veneta Eau Legere Perfume
for Women II-41
Coach Introduces Coach Signature Rose d'Or Fragrance II-41
Bath and Body Works Rolls Out Forever Red Women's Fragrance II-41
Byblos Launches Miss Byblos Perfume II-41
Edward Bess Unveils Eau La La Fragrance II-42
Creed to Introduce Fleurs de Gardenia and Acqua Fiorentina The
Encore Fragrances II-42
Yves Rocher Rolls Out Candied Mallows Perfume for Women II-42
La Perla Divina Launches Divina Gold Edition Perfume II-42
Victoria's Secret Unveils Victoria's Secret Angel Gold Fragrance II-42
Mary Kay Introduces Dance to Life Fragrance II-43
Charriol Rolls Out Imperial Saphir Fragrance II-43
Grossmith Launches Black Label Fragrance Collection II-43
Calvin Klein Introduce Sheer Beauty Fragrance II-43
Cartier Launches Cartier de Lune eau de toilette II-43
Mercedes-Benz Unveils Mercedes-Benz Men's Perfume II-44
Lacoste Introduces Eau De Lacoste L.12.12 Fragrance Range II-44
Avon Introduces ‘Step Into Sexy' Fragrance II-44
Lush Fresh Handmade Cosmetics Introduces Gorilla Perfumes Range II-44
Bottega Veneta Introduces New Luxury Perfume II-44
Avon Introduces Improved Line of Little Dot Perfumes II-45
Primal Mist Introduces Formulae Alpha and Formulae Beta
Fragrances II-45
Avon Launches New Scentini Fragrances II-45

6. PRODUCT INNOVATIONS AND INTRODUCTIONS IN THE RECENT PAST II-46
Ted Baker London Rolls Out Langley Women's Fragrance II-46
VSA Launches Snow Flower Women's Fragrances II-46
Burberry Launches Beat Fragrance for Men and Women II-46
VSA Launches Snow Power Men's Fragrances II-46
Gianni Versace Rolls Out Versace Versus Fragrance II-47
Ted Baker London Rolls Out Pashion Men's Fragrance II-47
Idesa Unveils Pure Custo Barcelona Fragrances II-47
Vanesa Unveils DENVER Perfumes and Deodorants Range II-47
Givenchy Unveils New EauDemoiselle Perfume II-47
Avon Launches Rare Diamonds Scent II-47
Renowned Perfumer Robert Piguet to Launch Calypso II-48
Victoria and Albert Museum to Launches Diaghilev II-48
Loriblu Introduces Sensual Seduction II-48
Brooks Brothers Introduces Black Fleece in UK II-48
Lancome Launches O d`Azur II-49
Nicolas Ghesquiere Unveils Balenciaga Paris II-49
Moschino Introduces Toujours Glamour II-49
Diptyque Introduces Vetyverio II-49
La Senza Unveils La Seduction: Intimate Seduction II-49
Demeter Fragrance Library Introduces Frozen Pond II-49
Aftelier Unveils Trevert II-49
Chloe Introduces Collection of Floral Fragrances II-50
Salvador Dali Unveils Little Kiss Me II-50
Palm Beach Beaute Introduces Kanøn Norwegian Wood II-50
Kenneth Cole Launches Vintage Black for Men II-50
MandW Prestige Cosmetics Launches Strellson No. 1 II-50
Inter Parfums Rolls Out Burberry Women and Men Summer Fragrances II-50
Coty Prestige and Joop Introduces Fragrances for Men II-51
Rasasi Unveils Al Wissam II-51
Dover Street Market Launched Unisex Perfume II-51
Salvatore Ferragamo Introduces Fragrance for Men II-51
Banana Republic Launches Republic Collection for Women and Men II-51
Korres Introduces Three Fragrance Editions II-51
Parfumerie Simes Launches French Perfumes for Men II-52
Donatella Versace Unveils Versense II-52
Marc Ecko Launches Ecko for Men II-52
Brioni Unveils Brioni II-52
bebe Stores Unveils New Fragrance Through In Store Delivery
System of Prolitec II-52
Halston Re-Launches Halston Man and Halston Woman II-53
Carolina Herrera Introduces 212 On Ice II-53
Nautica and Coty Beauty Unveils Oceans II-53

7. RECENT INDUSTRY ACTIVITY II-54
Liz Claiborne Now Known as Fifth and Pacific Companies II-54
Elizabeth Arden Acquires Nicki Minaj and Justin Bieber
Fragrance Brands II-54
Yellow Wood Partners Acquires Parfums de Coeur II-54
Burberry and Interparfums Ink Transition Agreement II-54
Elizabeth Arden Acquires Fragrance License Portfolio II-55
Perfumania Holdings Takes Over Parlux Fragrances II-55
Designer Parfums Acquires Ghost Fine Fragrance Business from
PandG Prestige II-55
Coty Prestige Enters into Agreement with MG Icon II-55
Puig Acquires Majority Stake of Jean Paul Gaultier II-55
Mäurer and Wirtz Acquires BALDESSARINI License from PandG II-56
Inter Parfums Inks Agreement with Balmain II-56
TPR Holdings Inks Fragrance License Agreement with Nicole Richie II-56
Inter Parfums and Anna Sui Enter into Exclusive Ten-Year
Global License Agreement II-56
Estee Lauder and Tory Burch Announce Partnership II-56
Coty Forms Partnership with Heidi Klum II-57
Estee Lauder Inks an Agreement with Ermenegildo Zegna II-57
IFF Establishes New Facility in Dubai II-57
Aramis and Designer Fragrances Inks Agreement with Tory Burch II-57
LABELUX Snaps Up Jimmy Choo Brand from TowerBrook Capital
Partners II-57

8. RECENT INDUSTRY ACTIVITY IN THE RECENT PAST II-58
Coty Enters into Agreement with Lady Gaga II-58
Elizabeth Arden Acquires John Varvatos License Agreement from
Shiseido II-58
Proctor and Gamble Inks Endorsement Deal with Usain Boltis II-58
Perry Ellis International Inks License Agreement with Falic
Fashion Group II-58
Roberto Cavalli Group Inks License Agreement with Coty II-59
Brand Matter Inks License Agreement with Palm Beach Beaute II-59
BeautA© Signs Multi-Year Agreement with Annick Goutal II-59
International Flavors and Fragrances Partners with Azelis II-59
Carlyle Divests Philosophy Cosmetics and Skincare Business to
Coty II-60
BCBGMAXAZRIA and New Wave Fragrances Ink Licensing Agreement II-60
Brand Matter and Palm Beach Beaute Sign Licensing Agreement II-60
Vince Camuto Partners with Parlux II-60
Gigantic Inks an Agreement with Lucien Lallouz II-60
Elizabeth Arden Inks an Agreement with John Varvatos II-61
Artifacts Enters into Joint Venture with StrApp II-61
Elizabeth Arden Inks an Agreement with Kate Spade II-61
Jimmy Choo Signs an Agreement with Inter Parfums II-61
Sarantis Partners with Estee Lauder II-62
Elizabeth Arden Inks an Agreement with Liz Claiborne II-62
Coty Signs Agreement with Gemini II-62
Azelis Signs Partners with International Flavors and Fragrances II-62
Inter Parfums Signs an Agreement with Montblanc II-63
Puig to Acquire License from PandG II-63
Ellen Tracy Inks a Deal with Palm Beach Beaute II-63
Paris Perfumes Rolls Out Betty Boop Fragrances II-63
New Men's Launches Will For Men II-63
Agent Provocateur Sings a Deal with Designer Parfums II-64
Bottega Veneta Partners with Coty II-64
Inditex Obtains Approval from FIPB for Joint Venture with Trent II-64
Frutarom Takes Over Oxford Chemicals II-64
Symrise Inks an Agreement to Acquire Futura Labs II-65
Beauty Perfumes Merges with Beauty Encounter II-65
CPL Aromas Takes Over Hagelin and Company II-65

9. FOCUS ON SELECT GLOBAL PLAYERS II-66
Avon Products, Inc. (US) II-66
Bulgari Parfums (Switzerland) II-66
Chanel SA (France) II-67
Coty, Inc. (US) II-67
Elizabeth Arden, Inc. (US) II-68
Estee Lauder Companies, Inc. (US) II-68
Gucci Group NV (Italy) II-69
Gianni Versace S.p.A (Italy) II-69
Fifth and Pacific Companies (US) II-69
L’oreal SA (France) II-69
LVMH Group (France) II-70
Procter and Gamble (US) II-71
Puig Beauty and Fashion Group S.L (Spain) II-71
Revlon, Inc. (US) II-72

10. GLOBAL MARKET PERSPECTIVE II-73
Table 4: World Recent Past, Current and Future Analysis for
Fragrances and Perfumes by Geographic Region - US, Canada,
Japan, Europe, Asia-Pacific (excluding Japan), The Middle East
and Africa, and Latin America Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2010
through 2018 (includes corresponding Graph/Chart) II-73

Table 5: World Historic Review for Fragrances and Perfumes by
Geographic Region - US, Canada, Japan, Europe, Asia-Pacific
(excluding Japan), The Middle East and Africa, and Latin America
Markets Independently Analyzed with Annual Sales Figures in
US$ Million for Years 2004 through 2009 (includes
corresponding Graph/Chart) II-74

Table 6: World 15-Year Perspective for Fragrances and Perfumes
by Geographic Region - Percentage Breakdown of Dollar Sales
for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan),
The Middle East and Africa, and Latin America for Years 2004,
2012, and 2018 (includes corresponding Graph/Chart) II-75
Fragrances and Perfumes Market by Product Segment II-76
Table 7: World Recent Past, Current and Future Analysis for
Women’s Fragrances and Perfumes by Geographic Region- US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), The
Middle East and Africa, and Latin America Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2010 through 2018 (includes corresponding Graph/Chart) II-76

Table 8: World Historic Review for Women’s Fragrances and
Perfumes by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), The Middle East and Africa, and
Latin America Markets Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2004 through 2009 (includes
corresponding Graph/Chart) II-77

Table 9: World 15-Year Perspective for Women’s Fragrances and
Perfumes by Geographic Region- Percentage Breakdown of Dollar
Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding
Japan), The Middle East and Africa, and Latin America for Years
2004, 2012, and 2018 (includes corresponding Graph/Chart) II-78

Table 10: World Recent Past, Current and Future Analysis for
Men’s Fragrances and Perfumes by Geographic Region - US, Canada,
Japan, Europe, Asia-Pacific (excluding Japan), The Middle East and
Africa, and Latin America Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2010
through 2018 (includes corresponding Graph/Chart) II-79

Table 11: World Historic Review for Men’s Fragrances and
Perfumes by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), The Middle East and Africa, and
Latin America Markets Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2004 through 2009 (includes
corresponding Graph/Chart) II-80

Table 12: World 15-Year Perspective for Men’s Fragrances and
Perfumes by Geographic Region - Percentage Breakdown of Dollar
Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding
Japan), The Middle East and Africa, and Latin America for Years
2004, 2012, and 2018 (includes corresponding Graph/Chart) II-81

Table 13: World Recent Past, Current and Future Analysis for
Unisex Fragrances and Perfumes by Geographic Region - US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), The
Middle East and Africa, and Latin America Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2010 through 2018 (includes corresponding Graph/Chart) II-82

Table 14: World Historic Review for Unisex Fragrances and
Perfumes by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), The Middle East and Africa, and
Latin America Markets Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2004 through 2009 (includes
corresponding Graph/Chart) II-83

Table 15: World 15-Year Perspective for Unisex Fragrances and
Perfumes by Geographic Region - Percentage Breakdown of Dollar
Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding
Japan), The Middle East and Africa, and Latin America for Years
2004, 2012, and 2018 (includes corresponding Graph/Chart) II-84


III. MARKET

1. THE UNITED STATES III-1
A.Market Analysis III-1
Snapshots III-1
Growth Drivers III-1
Market Trends III-1
Men’s Fragrance Segment Gains Prominence III-1
Celebrity Perfumes Gain in Popularity III-2
Teenagers Gain Importance in Premium Fragrances Segment III-2
Gift Sets: A Round-the-Year Business III-2
Flankers Continue to Drive Sales III-2
Direct Mail and Innovative Advertisements Spur Growth III-3
Competitive Landscape III-3
Table 16: The US Fragrances Market by Leading Players
(2011): Percentage Market Share Breakdown for L’Oreal,
Coty, Estee Lauder, Procter and Gamble, Elizabeth Arden, and
Others (includes corresponding Graph/Chart) III-3

Table 17: The US Women’s Fragrances Market by Leading
Brands (2011): Percentage Share Breakdown of Value Sales
through Independent Drug Stores for Elizabeth Taylor's
White Diamonds, Dolce and Gabbana Light Blue, InStyle,
Halle by Halle Berry, Red Door, Jean Nate, Faith Hill
Parfums, Viva La Juicy, Britney Spears Fantasy, Jovan Musk
for Women, and Others (includes corresponding Graph/Chart) III-4

Table 18: The US Men’s Fragrances Market by Leading Brands
(2011): Percentage Market Share Breakdown of Value Sales
for Stetson, Curve for Men, Bod Man, Adidas Moves, Drakkar
Noir, Davidoff Cool Water, and Others (includes
corresponding Graph/Chart) III-4
Competitive Factors III-5
Women’s Fragrances Market - An Overview III-5
Purchasing Trends III-5
Table 19: The US Women’s Fragrances Market by Product
Category (2011): Percentage Market Share Breakdown for
Fine/Premium Fragrances and Mass Fragrances (includes
corresponding Graph/Chart) III-6
Trends/Issues III-6
Celebrity Fragrances Drive the Women’s Fragrance Market III-6
Fruity Floral Fragrances in Fashion III-6
Glamour and Romance Gain in Popularity III-6
Exclusive Fragrances Gain Prominence III-7
Internet Sales Gain More Weight III-7
Demographic Trends III-7
Fragrance Usage among African-American Women III-7
Generation Y Shows High Potential III-8
Fragrance Shopping Habits of Teens III-8
Aromachology Grows Strong in Women’s Fragrances III-8
Men’s Fragrances - An Overview III-9
Table 20: The US Male Fragrances Market by Product Category
(2011): Percentage Market Share Breakdown of Value Sales
for Fine Fragrances and Mass Fragrances (includes
corresponding Graph/Chart) III-10
Fragrance Penetration among US Men III-10
Table 21: Factors Impacting Men's Fragrance Prior to
Purchases (includes corresponding Graph/Chart) III-10
Table 22: Factors Impacting Men's Fragrance Purchases in
Stores (includes corresponding Graph/Chart) III-11
Trends/Issues III-11
Brand Preference Rampant among Men III-11
Favorite Scents III-11
Distribution Trends III-11
Table 23: US Fragrances Market by Distribution Channel
(2011): Percentage Dollar Share Breakdown for Department
Stores, Specialist Stores, Supermarkets/Hypermarkets, and
Others (includes corresponding Graph/Chart) III-12
Chain Drug Stores Achieve Greater Gains III-12
Product Launches III-12
Strategic Corporate Developments III-21
Select Key Players III-24
B.Market Analytics III-28
Table 24: The US Recent Past, Current and Future Analysis for
Fragrances and Perfumes by Product Segment - Women’s
Fragrances and Perfumes, Men’s Fragrances and Perfumes, and
Unisex Fragrances and Perfumes Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2010
through 2018 (includes corresponding Graph/Chart) III-28

Table 25: The US Historic Review for Fragrances and Perfumes
by Product Segment - Women’s Fragrances and Perfumes, Men’s
Fragrances and Perfumes, and Unisex Fragrances Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2004 through 2009 (includes corresponding
Graph/Chart) III-29

Table 26: The US 15-Year Perspective for Fragrances and
Perfumes by Product Segment - Percentage Breakdown of Dollar
Sales for Women’s Fragrances and Perfumes, Men’s Fragrances and
Perfumes, and Unisex Fragrances for Years 2004, 2012, and
2018 (includes corresponding Graph/Chart) III-30

2. CANADA III-31
A.Market Analysis III-31
Current and Future Analysis III-31
Market Leaders III-31
Table 27: Canadian Fragrances Market by Leading Players
(2011): Percentage Breakdown of Value Sales for Coty
Canada, L’Oreal Canada, and Others (includes corresponding
Graph/Chart) III-31
Product Launches III-31
B.Market Analytics III-32
Table 28: Canadian Recent Past, Current and Future Analysis
for Fragrances and Perfumes by Product Segment - Women’s
Fragrances and Perfumes, Men’s Fragrances and Perfumes, and
Unisex Fragrances Markets Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2010 through 2018
(includes corresponding Graph/Chart) III-32

Table 29: Canadian Historic Review for Fragrances and Perfumes
by Product Segment - Women’s Fragrances and Perfumes, Men’s
Fragrances and Perfumes, and Unisex Fragrances Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2004 through 2009 (includes corresponding
Graph/Chart) III-33

Table 30: Canadian 15-Year Perspective for Fragrances and
Perfumes by Product Segment - Percentage Breakdown of Dollar
Sales for Women’s Fragrances and Perfumes, Men’s Fragrances and
Perfumes, and Unisex Fragrances for Years 2004, 2012, and
2018 (includes corresponding Graph/Chart) III-34

3. JAPAN III-35
A.Market Analysis III-35
Current and Future Analysis III-35
Density-Based Segmentation of Fragrances in Japan III-35
Table 31: Japanese Women's Fragrance Market by Product
Category (2011): Percentage Market Share Breakdown for
Fine Fragrances and Mass Fragrances (includes
corresponding Graph/Chart) III-35

Table 32: Japanese Men's Fragrance Market by Product
Category (2011): Percentage Market Share Breakdown for
Fine Fragrances and Mass Fragrances (includes
corresponding Graph/Chart) III-36
Trends and Issues III-36
Relaxation and Healing Properties Drive Fragrance Penetration III-36
Light Fragrance Products Remain Popular III-36
Young Consumers to Drive the Growth of Fragrance Products III-36
Unisex Products on the Decline III-37
Consumer Behavior Trends III-37
Demographic Trends III-37
Competitive Scenario III-37
Distribution Scenario III-37
Table 33: Japanese Women's Fragrance Market by Distribution
Channel (2011): Percentage Share Breakdown of Dollar Sales
for Department Stores, Specialist Stores, Perfumeries,
Drugstores, and Others (includes corresponding Graph/Chart) III-38

Table 34: Japanese Men's Fragrance Market by Distribution
Channel (2011): Percentage Share Breakdown of Dollar Sales
for Department Stores, Specialist Stores, Perfumeries,
Drugstores, and Others (includes corresponding Graph/Chart) III-38
Import-Export Scenario III-38
Imported Perfumes Continue to Remain Popular III-38
Product Launch III-39
B.Market Analytics III-39
Table 35: Japanese Recent Past, Current and Future Analysis
for Fragrances and Perfumes by Product Segment - Women’s
Fragrances and Perfumes, Men’s Fragrances and Perfumes, and
Unisex Fragrances Markets Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2010 through 2018
(includes corresponding Graph/Chart) III-39

Table 36: Japanese Historic Review for Fragrances and Perfumes
by Product Segment - Women’s Fragrances and Perfumes, Men’s
Fragrances and Perfumes, and Unisex Fragrances Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2004 through 2009 (includes corresponding
Graph/Chart) III-40

Table 37: Japanese 15-Year Perspective for Fragrances and
Perfumes by Product Segment - Percentage Breakdown of Dollar
Sales for Women’s Fragrances and Perfumes, Men’s Fragrances and
Perfumes, and Unisex Fragrances for Years 2004, 2012, and
2018 (includes corresponding Graph/Chart) III-41

4. EUROPE III-42
A.Market Analysis III-42
Overview III-42
Table 38: Western European Fragrances Market by Product
Category (2011): Percentage Share Breakdown of Value Sales
for Premium and Mass Fragrances for Women, Men, and Unisex
(includes corresponding Graph/Chart) III-42
Growth Drivers III-43
Market Trends III-43
Eastern Europe Remains the Most Lucrative Market III-43
Floral and Fruity Scents Gain Popularity III-43
Natural Fragrances Turn Trendy III-44
Compact Products Drive Demand III-44
Retail Scents Acquiring Importance in Fragrance Portfolio III-44
Brand Loyalty Shows Varying Trends across European Regions III-44
Fragrance Flankers Gain Favor III-44
Women’s Fragrance III-45
Market Highlights III-45
Market Scenario III-45
Leading Women’s Fragrances and Perfumes Brands in Europe by
Country (2010) - France, Germany, Italy, Spain and the
United Kingdom III-45
Men’s Fragrance III-45
German and Italian Men Staunchly Loyal III-46
Regulatory Scenario III-46
B.Market Analytics III-47
Table 39: European Recent Past, Current and Future Analysis
for Fragrances and Perfumes by Geographic Region - France,
Germany, Italy, UK, Spain, Russia, and Rest of Europe
Markets Independently Analyzed with Annual Sales Figures in
US$ Million for Years 2010 through 2018 (includes
corresponding Graph/Chart) III-47

Table 40: European Historic Review for Fragrances and
Perfumes by Geographic Region - France, Germany, Italy, UK,
Spain, Russia, and Rest of Europe Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2004 through 2009 (includes corresponding Graph/Chart) III-48

Table 41: European 15-Year Perspective for Fragrances and
Perfumes by Geographic Region - Percentage Breakdown of
Dollar Sales for France, Germany, Italy, UK, Spain, Russia,
and Rest of Europe Markets for Years 2004, 2012, and 2018
(includes corresponding Graph/Chart) III-49

Table 42: European Recent Past, Current and Future Analysis
for Fragrances and Perfumes by Product Segment - Women’s
Fragrances and Perfumes, Men’s Fragrances and Perfumes, and
Unisex Fragrances Markets Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2010 through 2018
(includes corresponding Graph/Chart) III-50

Table 43: European Historic Review for Fragrances and Perfumes
by Product Segment - Women’s Fragrances and Perfumes, Men’s
Fragrances and Perfumes, and Unisex Fragrances Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2004 through 2009 (includes corresponding
Graph/Chart) III-51

Table 44: European 15-Year Perspective for Fragrances and
Perfumes by Product Segment - Percentage Breakdown of Dollar
Sales for Women’s Fragrances and Perfumes, Men’s Fragrances and
Perfumes, and Unisex Fragrances for Years 2004, 2012, and
2018 (includes corresponding Graph/Chart) III-52

4a. FRANCE III-53
A.Market Analysis III-53
Current and Future Analysis III-53
Women’s Fragrances III-53
Mass and Fine Fragrances III-53
Table 45: France Women’s Fragrances Market by Product
Category (2011): Percentage Share Breakdown for Fine
Fragrances and Mass Fragrances (includes corresponding
Graph/Chart) III-54
Market Trends III-54
Classic Fragrances Emerge as Favorites III-54
Floral Fragrances Carve a Niche III-54
Men’s Fragrances III-54
Table 46: France Men’s Fragrance Market by Product Category
(2011): Percentage Share Breakdown for Fine Fragrances and
Mass Fragrances (includes corresponding Graph/Chart) III-55
Competitive Scenario III-55
Table 47: French Fragrances Market by Leading Players
(2011): Percentage Market Share Breakdown of Value Sales
for Chanel SA, Christian Dior, Guerlain SA, and Others
(includes corresponding Graph/Chart) III-55

Table 48: France Men’s Fragrances Market by Leading Players
(2010): Percentage Market Share Breakdown of Value Sales
for LVMH, L’Oreal, PandG, Puig, Clarins, BPI, Hermes, Chanel,
and Others (includes corresponding Graph/Chart) III-56
Distribution Trends III-56
Table 49: French Fragrance Market by Distribution Channel
(2011): Percentage Share Breakdown for Perfumeries,
Grocery, Department Stores, Specialist Stores, and Others
(includes corresponding Graph/Chart) III-56

Table 50: France Men’s Fragrances Market by Distribution
Channel (2011): Percentage Share Breakdown for Perfumeries,
Grocery, Department Stores, Specialist Stores, and Others
(includes corresponding Graph/Chart) III-57
Export Scenario III-57
Product Launches III-57
Strategic Corporate Development III-61
Select Key Players III-61
B.Market Analytics III-63
Table 51: French Recent Past, Current and Future Analysis for
Fragrances and Perfumes by Product Segment - Women’s
Fragrances and Perfumes, Men’s Fragrances and Perfumes, and
Unisex Fragrances Markets Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2010 through 2018
(includes corresponding Graph/Chart) III-63

Table 52: French Historic Review for Fragrances and Perfumes
by Product Segment - Women’s Fragrances and Perfumes, Men’s
Fragrances and Perfumes, and Unisex Fragrances Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2004 through 2009 (includes corresponding
Graph/Chart) III-64

Table 53: French 15-Year Perspective for Fragrances and
Perfumes by Product Segment - Percentage Breakdown of Dollar
Sales for Women’s Fragrances and Perfumes, Men’s Fragrances and
Perfumes, and Unisex Fragrances for Years 2004, 2012, and
2018 (includes corresponding Graph/Chart) III-65

4b. GERMANY III-66
A.Market Analysis III-66
Current and Future Analysis III-66
Women’s Fragrances - An Overview III-66
Leading Women’s Fragrance Brands Sold through Douglas
Perfumeries in Germany: 2011 III-67
Mass Women’s Fragrances Market in Germany Turn Hip and Trendy III-67
Women’s Fragrance Launches from Popular Fashion Designers III-68
Usage Rates III-68
Table 54: Germany Women’s Fragrances Market by Product
Format (2011): Percentage Share Breakdown for Eaux de
toilette, Eaux de parfum, Eaux de cologne, Body sprays,
Parfum, and Alcohol-free Fragrances (includes
corresponding Graph/Chart) III-68
Men’s Fragrances III-69
Market Review III-69
Distribution Scenario III-69
Table 55: German Fragrances and Perfumes Market by
Distribution Channel (2011): Percentage Market Share
Breakdown for Perfumeries, Department Stores, Drug Markets,
Drug Stores, and Super Markets (includes corresponding
Graph/Chart) III-69

Table 56: German Women’s Fragrances Market by Distribution
Channel (2011): Percentage Share Breakdown for Perfumeries,
Department Stores, Drug Market, Drug Stores, and
Supermarkets (includes corresponding Graph/Chart) III-69
Product Launches III-70
Strategic Corporate Development III-71
B.Market Analytics III-72
Table 57: German Recent Past, Current and Future Analysis for
Fragrances and Perfumes by Product Segment - Women’s
Fragrances and Perfumes, Men’s Fragrances and Perfumes, and
Unisex Fragrances Markets Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2010 through 2018
(includes corresponding Graph/Chart) III-72

Table 58: German Historic Review for Fragrances and Perfumes
by Product Segment - Women’s Fragrances and Perfumes, Men’s
Fragrances and Perfumes, and Unisex Fragrances Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2004 through 2009 (includes corresponding
Graph/Chart) III-73

Table 59: German 15-Year Perspective for Fragrances and
Perfumes by Product Segment - Percentage Breakdown of Dollar
Sales for Women’s Fragrances and Perfumes, Men’s Fragrances and
Perfumes, and Unisex Fragrances for Years 2004, 2012, and
2018 (includes corresponding Graph/Chart) III-74

4c. ITALY III-75
A.Market Analysis III-75
Current and Future Analysis III-75
Women’s Fragrances III-75
Market Highlights III-75
Table 60: Italy Women’s Fragrances Market by Product
Category (2011): Percentage Share Breakdown of Value Sales
for Fine Fragrances and Mass Fragrances (includes
corresponding Graph/Chart) III-76
Floral Fragrances Continue to Remain Strong III-76
Men’s Fragrances III-76
Table 61: Italian Men’s Fragrances Market by Product
Category (2011): Percentage Market Share Breakdown for Fine
Fragrances and Mass Fragrances (includes corresponding
Graph/Chart) III-76
Competitive Scenario III-76
Distribution Scenario III-77
Table 62: Italy Women’s Fragrances Market by Distribution
Channel (2011): Percentage Share Breakdown for Perfumeries,
Mass Market, and Pharmacy (includes corresponding
Graph/Chart) III-77

Table 63: Italy Men’s Fragrances Market by Distribution
Channel (2011): Percentage Market Share Breakdown for
Perfumeries, Grocery, Department Stores, Drug Stores, Home
Shopping, Specialist Stores, and Others (includes
corresponding Graph/Chart) III-77
Product Launches III-78
Select Key Players III-81
B.Market Analytics III-82
Table 64: Italian Recent Past, Current and Future Analysis for
Fragrances and Perfumes by Product Segment - Women’s
Fragrances and Perfumes, Men’s Fragrances and Perfumes, and
Unisex Fragrances Markets Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2010 through 2018
(includes corresponding Graph/Chart) III-82

Table 65: Italian Historic Review for Fragrances and Perfumes
by Product Segment - Women’s Fragrances and Perfumes, Men’s
Fragrances and Perfumes, and Unisex Fragrances Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2004 through 2009 (includes corresponding
Graph/Chart) III-83

Table 66: Italian 15-Year Perspective for Fragrances and
Perfumes by Product Segment - Percentage Breakdown of Dollar
Sales for Women’s Fragrances and Perfumes, Men’s Fragrances and
Perfumes, and Unisex Fragrances for Years 2004, 2012, and
2018 (includes corresponding Graph/Chart) III-84

4d. THE UNITED KINGDOM III-85
A.Market Analysis III-85
Current and Future Analysis III-85
Latest Trends-A Glance III-85
Floral and Fruity Tones Gain Favor in the UK III-85
Women’s Fragrances - An Overview III-85
Sophisticated Femininity Gain in Popularity III-86
Fragrance Duos from Famous Designers Continue to Remain Strong III-86
Men’s Fragrances III-86
Booming Men’s Grooming III-86
Market Snapshots III-86
Competitive Scenario III-87
Table 67: The UK Fragrances Market by Leading Players
(2011): Percentage Market Share Breakdown of Value Sales
for Coty UK Ltd., Procter and Gamble UK Ltd., Prestige and
Collections, and Others (includes corresponding
Graph/Chart) III-87
Major Distributors III-87
Product Launches III-87
Strategic Corporate Development III-90
B.Market Analytics III-91
Table 68: The UK Recent Past, Current and Future Analysis for
Fragrances and Perfumes by Product Segment - Women’s
Fragrances and Perfumes, Men’s Fragrances and Perfumes, and
Unisex Fragrances Markets Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2010 through 2018
(includes corresponding Graph/Chart) III-91

Table 69: The UK Historic Review for Fragrances and Perfumes
by Product Segment - Women’s Fragrances and Perfumes, Men’s
Fragrances and Perfumes, and Unisex Fragrances Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2004 through 2009 (includes corresponding
Graph/Chart) III-92

Table 70: The UK 15-Year Perspective for Fragrances and
Perfumes by Product Segment - Percentage Breakdown of Dollar
Sales for Women’s Fragrances and Perfumes, Men’s Fragrances and
Perfumes, and Unisex Fragrances for Years 2004, 2012, and
2018 (includes corresponding Graph/Chart) III-93

4e. SPAIN III-94
A.Market Analysis III-94
Current and Future Analysis III-94
Fine Fragrance- A Major Revenue Contributor III-94
Table 71: Mass Market Segmentation in Spain (2011):
Percentage Share Breakdown for Mass and Upper Mass Markets
(includes corresponding Graph/Chart) III-94

Table 72: Mass Market Fragrance in Spain (2011): Percentage
Share Breakdown for Men's Fragrances, Women's Fragrances,
and Light Colognes (frescas) (includes corresponding
Graph/Chart) III-95
Open Retailing- The New Mantra III-95
Sprouting Demand for Fragrances with Lighter Notes III-95
Fragrances and Fashion: Intertwined III-95
Women’s Fragrances Market III-96
Fancy Packaging- A Major Turn On for Spanish Women III-96
Women’s Mass and Prestige Fragrances III-96
Table 73: Spain Women’s Fragrances Market by Product
Category (2011): Percentage Share Breakdown of Value Sales
for Fine Fragrances and Mass Fragrances (includes
corresponding Graph/Chart) III-97
Men’s Fragrance Market III-97
Overview III-97
Table 74: Spain Men’s Fragrances Market by Product
Category (2011): Percentage Share Breakdown for Fine
Fragrances and Mass Fragrances (includes corresponding
Graph/Chart) III-97
Fragrance: Making Huge Strides III-97
Competitive Scenario III-98
Distribution Scenario III-98
Table 75: Spain Men’s Fragrances Market by Distribution
Channel (2011): Percentage Market Share Breakdown for
Perfumeries, Grocery Stores, Department Stores, Drug
Stores, Specialist Stores, Home Shopping and Others
(includes corresponding Graph/Chart) III-98
Product Launches III-98
Puig Beauty and Fashion Group S.L - A Key Player III-99
B.Market Analytics III-100
Table 76: Spanish Recent Past, Current and Future Analysis for
Fragrances and Perfumes by Product Segment - Women’s
Fragrances and Perfumes, Men’s Fragrances and Perfumes, and
Unisex Fragrances Market

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