Table of Contents
The global market for digital living room (DLR) devices was estimated to be worth $144.4 billion in 2010. At a compound annual growth rate (CAGR) of 9.4%, the DLR devices market is expected to grow to $225.8 billion in 2015. This growth will be primarily driven by the invention of new video technologies (e.g., 3D-TV) and increased consumer desire for having complete digital home theater experiences at home.
Asia remains the largest market for DLR devices, accounting for nearly $63 billion in 2010. This sector will increase at a 9.2% compound annual growth rate (CAGR) to reach a value of $97 billion in 2015.
The Rest of World (ROW) segment is expected to grow at an impressive 21.5% compound annual growth rate (CAGR) during the next 5 years. This segment was valued at $11 billion in 2010 and is expected to reach $29 billion in 2015. The rapid growth in ROW is attributed to availability of DLR devices in several countries where such devices were previously unavailable.
STUDY GOALS AND OBJECTIVES
A living room in today’s typical household is dominated by several fancy high-tech devices. These feature-rich devices employ cutting-edge technology that often makes its way into news headlines. This report focuses on such digital living room devices and aims to educate the reader from the market and technology perspective.
The research focuses on digital TVs, set-top boxes, DVDs, DVRs, and high-end media systems. Low-end digital living room devices such as smart remote controls and photo frames are excluded from the report.
For each device, the report provides readers with key technological considerations from both the hardware and software points of view. It includes a discussion of the popular chip sets and software stacks present in each device. A forecast of total market in each category by dollar, volume, and geographical region over the period of next 5 years is included. Each device market is further segmented to provide the reader with pertinent information.
The report discusses the market ecosystem in each device category and explains the trends shaping the future. Key players in each category are discussed along with market share information.
The role of start-up is increasingly important in shaping the future of digital living room devices; this report includes a chapter on start-ups in each category. Emerging technologies that define the future of digital living room devices are also discussed.
The report also includes an analysis of patents filed in this marketplace by various companies.
REASONS FOR UNDERTAKING THE STUDY
Digital living room devices have become important aspects of human life. These devices often become centerpieces of attraction whether people visit department stores or converse at parties.
A research study aimed at analyzing this market would be useful to anyone connected to this field. It provides students, executives, and those interested in technology with insight into the underlying technology, market forces, and trends that will help them understand the dynamics.
DIGITAL DEVICES FOR THE LIVING ROOM: MARKET SEGMENTATION
For the purpose of definition for this report, the digital living room market is segmented into five categories: televisions, digital video disc (DVD) players, digital video recorders (DVR), set-top boxes, and home theater systems. These devices, which are common in living rooms, come in a wide range of feature sets.
REPORT SCOPE AND ORGANISATION
This report is divided into five parts: televisions, set-top boxes, DVDs, DVRs, and high-end media systems. The following is provided for each chapter:
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