Technology to Enable Wireless Applications & Services 3G, Broadband, IMS

Technology to Enable Wireless Applications & Services 3G, Broadband, IMS

The wireless industry has witnessed a phenomenal growth in the past decade. Thanks to the rapid evolution of wireless technologies, higher data rate has provided a platform for the delivery of advanced data services, such as Instant Messaging, Video download and streaming, multimedia conference call, m-commerce, etc. Today we are not only able to stay connected through traditional voice communication and text messaging, but with much exciting multimedia communication experience.

This presentation material contains three major sections and provides a comprehensive overview of the current wireless market trends, advanced data services & applications, broadband wireless access technologies, and services enablers.

The first part of this material (Module 1, 2) discusses the trends of convergence in the wireless market and the key drivers behind it. It also introduces new and enhanced data services enabled by wireless broadband access technologies, including IM, MMS, LBS, Presences, etc. At the end of module 2, we discuss valuable lessons learned from mature market, South Korea and Japan, to see what has worked.

The second part of this material focuses on different wireless technologies, including GSM, GPRS, EDGE, CDMA, UMTS, as well as disruptive technologies such as WiFi, Wi-Mesh, WiMAX, etc. We take a look at each technology, including its features and functionalities, evolution path, and the current trends.

The last part of this material gives a thorough look at today’s hot topic –IMS technology. Originally developed for GPRS/EDGE network as an evolution path to 3G network, IMS has now been embraced by Cable companies, and fixed line operators in addition to wireless operators. We look at the system architecture of IMS, key network elements, and its pivotal role in the next generation converged network. At the end, we also conduct operator and vendor analysis, and take a look at the current deployment status worldwide.

Table of Contents

Module 1: Wireless market trends and key drivers

- Wireless market trends overview
- Evolution towards convergence
o Convergence enablers
o Convergence of technologies
o Convergence of applications and services
o Convergence of end user experience
- Disruptive technologies
o WiMAX and wireless mesh
o IP based network enabler
o New technologies for personal area networks (PAN)
o Emerging of non-traditional service providers (MVNO)
- Key drivers
o From operators
? Increase market demand
? Cost reduction
? Market competition
o From end users
? Connectivity
? Service convergence
? End user experience
o From technologies
? Advance in telecommunication technologies
? Evolution from circuit to packet based networks
? Advances in device
? Advances in software for clients and middleware

Module 2: Key wireless services and applications

- Definition: wireless and mobile
- Definition: services vs. applications vs. content
- Data services overview: LBS, Presences, MMS, Video & Streaming, Music, MTV, M-Commerce
- Example of Value added services (VAS) from Vodafone Live!
- Wireless market overview
o Highly mature markets
o North American markets
- Wireless content trends
- Case studies from mature markets
o Market segmentation
o Personalization
o Contents
o Integrated services
o Greater ARPU opportunities

Module 3: Overview of key wireless technologies

- Wireless broadband access technologies
o WWAN (cellular)
? CDMA, EVDO, EVDV, GSM, GRPS/EDGE, WCDMA
o WLAN
? WiFi, Wi-Mesh
o WMAN
? WiMAX, WiBro
o WPAN
? Bluetooth, UWB
o Mobile Broadcasting
? DMB, DVB-H
- 3G deployment worldwide
- 3G deployment in Canada

Module 4: Introduction to key wireless network infrastructure

- WWAN (Cellular)
o GRPS/EDGE/UMTS
o UMTS topology
o UMTS system architecture
o CDMA 1x EVDO
- WLAN: WiFi, Wi-Mesh
o Introduction to WiFi, Wi-Mesh
o Multi-radio wireless mesh
o WLAN and 3G coexistence
o Wireless broadband access technologies today
o UMTS/WLAN interoperability
o User experience in WLAN
- WMAN: WiMAX (WiBro)
o WiMAX evolution
o The “Hype” vs. Reality
o SWOT analysis (WiMAX vs. EVDO)
o WiMAX adoption worldwide
o WiBro service position in network evolution
o WiBro network architecture
o Mobile broadband wireless access (IEEE 802.20)
- WPAN: Bluetooth, UWB
- Mobile Broadcasting: DMB, DVB-H


Module 5: Wireless service enablers (IMS)

- Telecom network today and IMS solution
- IMS introduction
o IMS reference model
o Converged network layered model
o Key value proposition for IMS
- IMS adoption drivers
o Market drivers
? Market trends: convergence
o Service drivers
? IMS enables the “Killer Environment”
? New service and applications
? Other example services
o Technology & operational drivers
? Faster & Cheaper service launch
- IMS industry analysis
o Global operator analysis
o IMS current global deployment status
o Vendor analysis
o Hype or reality
? Operators’ perspective on IMS
- IMS standards assessment
o IMS standards
o 3GPP2, OMA and IETF Complementary
o Harmonized IMS network architecture
o Approved 3GPP R5 specification
o 3GPP2 progress
o Summary of standards
- IMS architecture and functionality
o IMS-based wireless system/service architecture
o IMS elements
o Charging system – Online and offline
o Peripheral
o IMS core protocol
o Summary

Module 6: Summary & Outlook

- Telecom yesterday, today and tomorrow