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Direct Selling in India

  • January 2016
  • -
  • Euromonitor International
  • -
  • 32 pages

Food and drink direct selling registered the strongest current value growth of 34% in 2015, driven by the increased consumption of bottled water in 2015. India continues to have issues regarding clean drinking water availability, as a result of which the majority of urban householders in the country prefer to drink bottled water. Generally, these bottles are of 20-litre capacity and priced at Rs50-60, which is quite economical as well.

Euromonitor International’s Direct Selling in India report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Apparel and Footwear Direct Selling, Beauty and Personal Care Direct Selling, Consumer Appliances Direct Selling, Consumer Electronics Direct Selling, Consumer Healthcare Direct Selling, Food and Drink Direct Selling, Home Care Direct Selling, Home Improvement and Gardening Direct Selling, Housewares and Home Furnishings Direct Selling, Media Products Direct Selling, Other Direct Selling, Personal Accessories and Eyewear Direct Selling, Pet Care Direct Selling, Traditional Toys and Games Direct Selling, Video Games Hardware Direct Selling.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Direct Selling market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Direct Selling in India
DIRECT SELLING IN INDIA
Euromonitor International
January 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Channel Data
Table 1 Direct Selling by Category: Value 2010-2015
Table 2 Direct Selling by Category: % Value Growth 2010-2015
Table 3 Direct Selling GBO Company Shares: % Value 2011-2015
Table 4 Direct Selling GBN Brand Shares: % Value 2012-2015
Table 5 Direct Selling Forecasts by Category: Value 2015-2020
Table 6 Direct Selling Forecasts by Category: % Value Growth 2015-2020
Amway India Enterprises Pvt Ltd in Retailing (india)
Strategic Direction
Company Background
Digital Strategy
Private Label
Summary 1 Amway India Enterprises Pvt Ltd: Private Label Portfolio
Competitive Positioning
Summary 2 Amway India Enterprises Pvt Ltd: Competitive Position 2015
Executive Summary
Increase in Income Changes Consumers' Purchase Preferences
Mobile Internet Helps To Drive the Growth in 2015
Large-format Stores Become Popular in Both Grocery and Non-grocery Retailing
the Majority of Leading Retailers Have Both Online and Offline Presence
Omnipresence Drives Growth of Retailing in 2015
Key Trends and Developments
Increased Disposable Income Helped To Change Consumer Shopping Preferences
Mobile Internet Retailing Helped To Drive the Growth of Non-store Retailing
Omnipresence Surfaces As A Key Strategy Amongst Retailers
Operating Environment
Informal Retailing
Opening Hours
Summary 3 Standard Opening Hours by Channel Type 2015
Physical Retail Landscape
Cash and Carry
Seasonality
Payments and Delivery
Emerging Business Models
Market Data
Table 7 Sales in Retailing by Store-based vs Non-Store: Value 2010-2015
Table 8 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2010-2015
Table 9 Sales in Store-based Retailing by Channel: Value 2010-2015
Table 10 Store-based Retailing Outlets by Channel: Units 2010-2015
Table 11 Sales in Store-based Retailing by Channel: % Value Growth 2010-2015
Table 12 Store-based Retailing Outlets by Channel: % Unit Growth 2010-2015
Table 13 Sales in Non-Store Retailing by Channel: Value 2010-2015
Table 14 Sales in Non-Store Retailing by Channel: % Value Growth 2010-2015
Table 15 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2010-2015
Table 16 Sales in Non-Grocery Specialists by Channel: Value 2010-2015
Table 17 Non-Grocery Specialists Outlets by Channel: Units 2010-2015
Table 18 Sales in Non-Grocery Specialists by Channel: % Value Growth 2010-2015
Table 19 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2010-2015
Table 20 Retailing GBO Company Shares: % Value 2011-2015
Table 21 Retailing GBN Brand Shares: % Value 2012-2015
Table 22 Store-based Retailing GBO Company Shares: % Value 2011-2015
Table 23 Store-based Retailing GBN Brand Shares: % Value 2012-2015
Table 24 Store-based Retailing LBN Brand Shares: Outlets 2012-2015
Table 25 Non-Store Retailing GBO Company Shares: % Value 2011-2015
Table 26 Non-Store Retailing GBN Brand Shares: % Value 2012-2015
Table 27 Non-Grocery Specialists GBO Company Shares: % Value 2011-2015
Table 28 Non-Grocery Specialists GBN Brand Shares: % Value 2012-2015
Table 29 Non-Grocery Specialists LBN Brand Shares: Outlets 2012-2015
Table 30 Non-Grocery Specialists LBN Brand Shares: Selling Space 2012-2015
Table 31 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2015-2020
Table 32 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2015-2020
Table 33 Forecast Sales in Store-based Retailing by Channel: Value 2015-2020
Table 34 Forecast Store-based Retailing Outlets by Channel: Units 2015-2020
Table 35 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2015-2020
Table 36 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2015-2020
Table 37 Forecast Sales in Non-Store Retailing by Channel: Value 2015-2020
Table 38 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2015-2020
Table 39 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2015-2020
Table 40 Forecast Sales in Non-Grocery Specialists by Channel: Value 2015-2020
Table 41 Forecast Non-Grocery Specialists Outlets by Channel: Units 2015-2020
Table 42 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2015-2020
Table 43 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2015-2020
Definitions
Store-based Retailing
Non-store Retailing
Sources
Summary 4 Research Sources












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