Amazon.com Inc Market Analysis in Retailing (World)

  • May 2014
  • -
  • Euromonitor International
  • -
  • 39 pages

om Inc, the world’s largest internet retailer. From its beginnings as an online bookseller through to its recent forays in consumer electronics, the report examines how Amazon became such a prolific internet retailer. 2011 proved a critical year for Amazon as it invested heavily in video streaming and Android development. However, with rapidly falling profit margins, Euromonitor International investigates if this risk will pay off.

Euromonitor International’s industry player profile offers detailed strategic analysis of the firm ’s business, examining its performance in the Retailing market . The report examines market shares by region and segment, product developments, industry and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: indsutry size (historic and projections ), market shares, brand shares and distribution channel figures .

Reasons to Buy This Report

* Gain in-depth understanding of the Retailing industry ;

* Identify areas of growth and understand key dynamics ;

* Get a full overview of the competitive landscape, the industry ’s major players and leading brands;

* Anticipate market change with 5 year forecasts .

Table Of Contents

Amazon.com Inc in Retailing (World)

February 2012
Scope of the Report
Strategic Evaluation
Competitive Positioning
Global Retail Strategy
Product Strategy
Operations
Opportunities and Recommendations

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