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Baked Goods in Greece

  • October 2016
  • -
  • Euromonitor International
  • -
  • 39 pages

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The prevalence of bakeries in Greece is influencing the performance of baked goods, as for many consumers packaged products cannot compete with the freshness of those available via specialist retailers. The number of bakeries increased over the review period, in the context of an increase in demand for baked goods, especially pastries which are a favourable meal solution for Greeks, suitable for on-the-go consumption and an economy option. Bake-off was also introduced in Greece at the end of...

Euromonitor International’s Baked Goods in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Bread, Cakes, Dessert Mixes, Frozen Baked Goods, Pastries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Baked Goods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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