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Baked Goods in Hungary

  • November 2016
  • -
  • Euromonitor International
  • -
  • 33 pages

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In Hungary, the more significant expansion of baked goods has been hindered by recent lifestyle trends, as a result of which more and more consumers have been opting for bread substitutes in order to remain fit and healthy. Due to an extremely high number of category players, price-competition remained strong over the review period, which also had a negative impact on value sales growth.

Euromonitor International’s Baked Goods in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Bread, Cakes, Dessert Mixes, Frozen Baked Goods, Pastries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Baked Goods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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