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Biscuits in Australia

  • December 2014
  • -
  • Euromonitor International
  • -
  • 63 pages

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Although opportunities and growth still exist, biscuits in Australia remained a stagnant category in 2014, growing by only 1% in current value terms and declining by 2% in retail volume terms. The popularity of biscuits in Australia has a long tradition, but it is one with limited relevance to younger demographics. Biscuits is traditionally consumed with a cup of coffee or tea, either at work or at home. The growing number of alternative options to biscuits has eroded the popularity of many...

Euromonitor International’s Biscuits in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Savoury Biscuits and Crackers, Sweet Biscuits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Biscuits market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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