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Biscuits in Indonesia

  • March 2015
  • -
  • Euromonitor International
  • -
  • 60 pages

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Despite the fact that Indonesian consumers are striving for a healthier life, a series of new products in sweet filled biscuits were launched during the review period. Sweet biscuits continued to be a main driver of biscuits sales growth in 2014. After a number of new products including Tango Crunch Cake in 2013, Orang Tua Group launched another new product in 2014, called Tango Kraffel (plain biscuits). Another company, Dua Kelinci, which used to specialise in nuts, entered biscuits in 2014,...

Euromonitor International's Biscuits in Indonesia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Savoury Biscuits and Crackers, Sweet Biscuits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Biscuits market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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Biscuit

ref:plp2015

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