Breakfast & Cereal
Table of Contents
This was a good result in the times of recession as consumers had breakfast at home as well as at work in order not have to purchase any breakfast from cafeterias. Consumers found these products not only quickly prepared and nutritional, but also tasty. In addition, trading down was clearly seen as more affordable brands conquered sales. Euromonitor International's report offers a comprehensive guide to the size and shape of the industry ...More »
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The global gum and cereal bars confectionery industry experienced good growth during 2007- 2012; however, over 2013-2018, growth is expected to be moderate driven by introduction of new products to boost ...
Introduction Global Breakfast Cereals industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2007-11, and forecast to ...
Cereal Partners Worldwide (CPW) is the joint venture between Nestlé and General Mills responsible for the companies' breakfast cereal interests outside North America. CPW relies heavily on the children's ...
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