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Breakfast Cereals in Macedonia

  • November 2016
  • -
  • Euromonitor International
  • -
  • 30 pages

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In 2016, breakfast cereals in Macedonia achieved retail value growth of 4% to reach current value sales of MKD348 million. Breakfast cereals further consolidated in 2016 and concentrated around the major category players leaving smaller value share for “others”. Hot cereals accounted for a 67% value share, while RTE cereals constituted the remaining 33% value share of the total value sales of breakfast cereals in Macedonia. Driven by the health and wellness trend, the category is experiencing...

Euromonitor International’s Breakfast Cereals in Macedonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Hot Cereals, RTE Cereals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Breakfast Cereals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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