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Breakfast Cereals in Poland

  • December 2016
  • -
  • Euromonitor International
  • -
  • 38 pages

Summary

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Breakfast cereals continued to enjoy positive growth in Poland in 2016, with demand for quick and relatively healthy food supporting sales. The more traditional Polish breakfast, which includes meat, sandwiches and dairy, is often considered as too time-consuming. The improving quality of breakfast cereals, which included added vitamins, minerals and complex carbohydrates, was the most important factor to support growth.

Euromonitor International’s Breakfast Cereals in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Hot Cereals, RTE Cereals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Breakfast Cereals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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