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Breakfast Cereals in Saudi Arabia

  • October 2016
  • -
  • Euromonitor International
  • -
  • 27 pages

Summary

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In late 2015 and early 2016, Saudi Arabia’s economy started to become turbulent as oil prices kept plummeting globally. With oil revenues being the major driver of Saudi Arabia’s economy, it has begun to feel the pinch. Local gasoline prices went up for the first time since the Gulf war, which has also led to an increase in the price of various grocery products. The growth in the rate of inflation, while in general has not impacted many categories, it has led to consumers downgrading to more...

Euromonitor International’s Breakfast Cereals in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Hot Cereals, RTE Cereals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Breakfast Cereals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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