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Breakfast Cereals in Switzerland

  • October 2016
  • -
  • Euromonitor International
  • -
  • 41 pages

Summary

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Healthy eating is the major trend in breakfast cereals in 2016, with many products coming under criticism for their high levels of sugar and salt in an overall increasingly health-conscious culture. Numerous new launches attempted to entice consumers who are keen to pursue a healthier lifestyle by offering breakfast cereals products that are at the same time both nutritious and healthy. However, the health trend is not the only challenge in breakfast cereals, as a declining number of Swiss...

Euromonitor International’s Breakfast Cereals in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Hot Cereals, RTE Cereals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Breakfast Cereals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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