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Breakfast Cereals in Switzerland

  • October 2016
  • -
  • Euromonitor International
  • -
  • 41 pages

Healthy eating is the major trend in breakfast cereals in 2016, with many products coming under criticism for their high levels of sugar and salt in an overall increasingly health-conscious culture. Numerous new launches attempted to entice consumers who are keen to pursue a healthier lifestyle by offering breakfast cereals products that are at the same time both nutritious and healthy. However, the health trend is not the only challenge in breakfast cereals, as a declining number of Swiss...

Euromonitor International’s Breakfast Cereals in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Hot Cereals, RTE Cereals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Breakfast Cereals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Breakfast Cereals in Switzerland
BREAKFAST CEREALS IN SWITZERLAND
Euromonitor International
October 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Breakfast Cereals by Category: Volume 2011-2016
Table 2 Sales of Breakfast Cereals by Category: Value 2011-2016
Table 3 Sales of Breakfast Cereals by Category: % Volume Growth 2011-2016
Table 4 Sales of Breakfast Cereals by Category: % Value Growth 2011-2016
Table 5 NBO Company Shares of Breakfast Cereals: % Value 2012-2016
Table 6 LBN Brand Shares of Breakfast Cereals: % Value 2013-2016
Table 7 Distribution of Breakfast Cereals by Format: % Value 2011-2016
Table 8 Forecast Sales of Breakfast Cereals by Category: Volume 2016-2021
Table 9 Forecast Sales of Breakfast Cereals by Category: Value 2016-2021
Table 10 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2016-2021
Table 11 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2016-2021
Coop Genossenschaft in Packaged Food (switzerland)
Strategic Direction
Key Facts
Summary 1 Coop Genossenschaft: Key Facts
Summary 2 Coop Genossenschaft: Operational Indicators
Internet Strategy
Private Label
Summary 3 Coop Genossenschaft: Private Label Portfolio
Competitive Positioning
Summary 4 Coop Genossenschaft: Competitive Position 2015
Nestle Suisse SA in Packaged Food (switzerland)
Strategic Direction
Key Facts
Summary 5 Nestle Suisse SA: Key Facts
Summary 6 Nestle Suisse SA: Operational Indicators
Competitive Positioning
Summary 7 Nestle Suisse SA: Competitive Position 2016
Unilever Schweiz GmbH in Packaged Food (switzerland)
Strategic Direction
Key Facts
Summary 8 Unilever Schweiz GmbH: Key Facts
Summary 9 Unilever Schweiz GmbH: Operational Indicators
Competitive Positioning
Summary 10 Unilever Schweiz GmbH: Competitive Position 2016
Executive Summary
Packaged Food Registers A Slight Value Increase in Actual Terms in 2016
Provenance and Health Features Remain Important in Switzerland
Branded Manufacturers Face Challenges Competing With Strong Private Label
Discounters and Internet Retailing Gain in Importance
Packaged Food Expected To Continue To Face Challenges
Key Trends and Developments
the Aftermath of the Swiss Franc Currency Cap Removal
Internet Retailing Continues To Thrive in Switzerland
"swissness" Remains One of the Key Features in Packaged Food
Health and Wellness Continues To Evolve in Switzerland
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2011-2016
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2016-2021
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2016-2021
Market Data
Table 16 Sales of Packaged Food by Category: Volume 2011-2016
Table 17 Sales of Packaged Food by Category: Value 2011-2016
Table 18 Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 19 Sales of Packaged Food by Category: % Value Growth 2011-2016
Table 20 GBO Company Shares of Packaged Food: % Value 2012-2016
Table 21 NBO Company Shares of Packaged Food: % Value 2012-2016
Table 22 LBN Brand Shares of Packaged Food: % Value 2013-2016
Table 23 Penetration of Private Label by Category: % Value 2011-2016
Table 24 Distribution of Packaged Food by Format: % Value 2011-2016
Table 25 Distribution of Packaged Food by Format and Category: % Value 2016
Table 26 Forecast Sales of Packaged Food by Category: Volume 2016-2021
Table 27 Forecast Sales of Packaged Food by Category: Value 2016-2021
Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2016-2021
Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2016-2021
Sources
Summary 11 Research Sources












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ref:plp2016

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