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Breakfast Cereals in Taiwan

  • October 2016
  • -
  • Euromonitor International
  • -
  • 30 pages

Health awareness amongst consumers continues to be on the rise in Taiwan. Busy lifestyles, poor diet and related health issues have led many to look at ways to improve their health. In general, there is a very high proportion of the population that eats meals away from home on a very regular basis. As a result, consumers have been seeking simple ways to incorporate healthier ingredients into what they eat and to replace less healthy aspects of their daily diet with healthier options.

Euromonitor International’s Breakfast Cereals in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Hot Cereals, RTE Cereals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Breakfast Cereals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Breakfast Cereals in Taiwan
BREAKFAST CEREALS IN TAIWAN
Euromonitor International
October 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Breakfast Cereals by Category: Volume 2011-2016
Table 2 Sales of Breakfast Cereals by Category: Value 2011-2016
Table 3 Sales of Breakfast Cereals by Category: % Volume Growth 2011-2016
Table 4 Sales of Breakfast Cereals by Category: % Value Growth 2011-2016
Table 5 NBO Company Shares of Breakfast Cereals: % Value 2012-2016
Table 6 LBN Brand Shares of Breakfast Cereals: % Value 2013-2016
Table 7 Distribution of Breakfast Cereals by Format: % Value 2011-2016
Table 8 Forecast Sales of Breakfast Cereals by Category: Volume 2016-2021
Table 9 Forecast Sales of Breakfast Cereals by Category: Value 2016-2021
Table 10 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2016-2021
Table 11 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2016-2021
Standard Foods Corp in Packaged Food (taiwan)
Strategic Direction
Key Facts
Summary 1 Standard Foods Corp: Key Facts
Summary 2 Standard Foods Corp: Operational Indicators 2013-2015
Competitive Positioning
Summary 3 Standard Foods Corp: Competitive Position 2016
Uni-president Enterprises Corp in Packaged Food (taiwan)
Strategic Direction
Key Facts
Summary 4 Uni-President Enterprises Corp: Key Facts
Summary 5 Uni-President Enterprises Corp: Operational Indicators 2013-2015
Competitive Positioning
Summary 6 Uni-President Enterprises Corp: Competitive Position 2016
Executive Summary
Packaged Food Benefits From Rising Demand for Higher Quality Products
Health and Food Safety Concerns Influence Consumer Choices
Uni-president Enterprises Corp Strengthens Its Leading Position
Convenience Stores Channel Strengthens Its Leading Position
Demand for Higher Quality Products Will Continue To Grow Over 2016-2021
Key Trends and Developments
Food Safety Scandals Undermine Consumer Confidence in Packaged Food
Consumer Preferences Change in Line With Rising Health Awareness
Effects of Intense Price Competition Compounded by Low Purchasing Power
Popularity of Eating Out Continues To Limit Demand for Packaged Food Products
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2011-2016
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2016-2021
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2016-2021
Market Data
Table 16 Sales of Packaged Food by Category: Volume 2011-2016
Table 17 Sales of Packaged Food by Category: Value 2011-2016
Table 18 Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 19 Sales of Packaged Food by Category: % Value Growth 2011-2016
Table 20 GBO Company Shares of Packaged Food: % Value 2012-2016
Table 21 NBO Company Shares of Packaged Food: % Value 2012-2016
Table 22 LBN Brand Shares of Packaged Food: % Value 2013-2016
Table 23 Penetration of Private Label by Category: % Value 2011-2016
Table 24 Distribution of Packaged Food by Format: % Value 2011-2016
Table 25 Distribution of Packaged Food by Format and Category: % Value 2016
Table 26 Forecast Sales of Packaged Food by Category: Volume 2016-2021
Table 27 Forecast Sales of Packaged Food by Category: Value 2016-2021
Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2016-2021
Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2016-2021
Sources
Summary 7 Research Sources












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