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Cheese in Greece

  • September 2016
  • -
  • Euromonitor International
  • -
  • 39 pages

Summary

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Unpackaged cheese continued to outperform packaged cheese in Greece during 2016, with both packaged soft cheese and packaged hard cheese witnessing declines in sales. Aggressive promotional activities in soft cheese, specifically in packaged feta, prevented sales in the category from witnessing as steep a decline as other types of packaged cheese, although the migration to unpackaged feta purchased from supermarket deli counters, which has a competitive advantage in terms of its lower price,...

Euromonitor International’s Cheese in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Processed Cheese, Unprocessed Cheese.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cheese market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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Related Market Segments :

Cheese

ref:plp2016

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