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Drinking Milk Products in Austria

  • September 2016
  • -
  • Euromonitor International
  • -
  • 43 pages

Drinking milk products was influenced by several trends in 2016. On the one hand, due to the greater health awareness of consumers in Austria, the demand for products which can be used as an alternative to milk was very much visible in 2016. The same trend also influenced the demand for semi skimmed and fat-free cow’s milk and goat milk in 2016. Lastly, drinking milk products was also influenced in 2016 by the trend towards convenient products which can be consumed on the go and are seen as a...

Euromonitor International’s Drinking Milk Products in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Flavoured Milk Drinks, Milk, Milk Alternatives, Powder Milk.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Drinking Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Drinking Milk Products in Austria
DRINKING MILK PRODUCTS IN AUSTRIA
Euromonitor International
September 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Drinking Milk Products by Category: Volume 2011-2016
Table 2 Sales of Drinking Milk Products by Category: Value 2011-2016
Table 3 Sales of Drinking Milk Products by Category: % Volume Growth 2011-2016
Table 4 Sales of Drinking Milk Products by Category: % Value Growth 2011-2016
Table 5 NBO Company Shares of Drinking Milk Products: % Value 2012-2016
Table 6 LBN Brand Shares of Drinking Milk Products: % Value 2013-2016
Table 7 Distribution of Drinking Milk Products by Format: % Value 2011-2016
Table 8 Forecast Sales of Drinking Milk Products Products by Category: Volume 2016-2021
Table 9 Forecast Sales of Drinking Milk Products Products by Category: Value 2016-2021
Table 10 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2016-2021
Table 11 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2016-2021
Berglandmilch GmbH in Packaged Food (austria)
Strategic Direction
Key Facts
Summary 1 Berglandmilch GmbH: Key Facts
Summary 2 Berglandmilch GmbH: Operational Indicators
Competitive Positioning
Summary 3 Berglandmilch GmbH: Competitive Position 2016
Nöm AG in Packaged Food (austria)
Strategic Direction
Key Facts
Summary 4 Nöm AG: Key Facts
Summary 5 Nöm AG: Operational Indicators
Competitive Positioning
Summary 6 Nöm AG: Competitive Position 2016
Spar Österreichische Warenhandels AG in Packaged Food (austria)
Strategic Direction
Key Facts
Summary 7 Spar Österreichische Warenhandels AG: Company Name: Key Facts
Summary 8 Spar Österreichische Warenhandels AG: Operational Indicators
Internet Strategy
Private Label
Summary 9 Spar Österreichische Warenhandels AG: Private Label Portfolio
Competitive Positioning
Summary 10 Spar Österreichische Warenhandels AG: Competitive Position 2015
Executive Summary
Good Overall Performance of Packaged Food
Health, Convenience and Vegetarianism
Private Label Continues To Pose A Serious Threat To Branded Products
Discounters Profits From the Growing Focus on Carrying More Branded Products
Stable Forecast Performance for Overall Packaged Food
Key Trends and Developments
Healthy Tills - Healthy Snacks
Convenience Reloaded - Clean Consumption
Stronger Offer of Branded Products Through Hard Discounters
the Vegetarian Trend - the Rise of the V-label
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2011-2016
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2016-2021
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2016-2021
Market Data
Table 16 Sales of Packaged Food by Category: Volume 2011-2016
Table 17 Sales of Packaged Food by Category: Value 2011-2016
Table 18 Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 19 Sales of Packaged Food by Category: % Value Growth 2011-2016
Table 20 GBO Company Shares of Packaged Food: % Value 2012-2016
Table 21 NBO Company Shares of Packaged Food: % Value 2012-2016
Table 22 LBN Brand Shares of Packaged Food: % Value 2013-2016
Table 23 Penetration of Private Label by Category: % Value 2011-2016
Table 24 Distribution of Packaged Food by Format: % Value 2011-2016
Table 25 Distribution of Packaged Food by Format and Category: % Value 2016
Table 26 Forecast Sales of Packaged Food by Category: Volume 2016-2021
Table 27 Forecast Sales of Packaged Food by Category: Value 2016-2021
Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2016-2021
Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2016-2021
Sources
Summary 11 Research Sources












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ref:plp2016

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