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Drinking Milk Products in the Czech Republic

  • September 2016
  • -
  • Euromonitor International
  • -
  • 38 pages

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Price played a crucial role within drinking milk products in 2016. In 2015 and 2016, there was a milk surplus from local dairies, which led to a steep drop in the price of milk. A more-significant drop was observed for shelf stable milk than fresh milk, and Czech consumers quickly switched from fresh milk to shelf stable milk. While in 2014, fresh milk accounted for a 20% volume share and shelf stable milk 80%, in 2016, fresh milk accounted for just a 17% retail volume share of cow’s milk in...

Euromonitor International’s Drinking Milk Products in Czech Republic report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Flavoured Milk Drinks, Milk, Milk Alternatives, Powder Milk.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Drinking Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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ref:plp2016

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