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Drinking Milk Products in Vietnam

  • September 2016
  • -
  • Euromonitor International
  • -
  • 42 pages

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Towards the end of the review period, the rising trend towards health and wellness continued to positively affect drinking milk products in the country. Indeed, this trend has resulted in higher demand for drinking milk products especially among the young and children. They have come to consume drinking milk products on a more regular basis. Besides, thanks to the health and wellness trend, new product developments launched are mostly fortified with vitamins or nutrition ingredients such as...

Euromonitor International’s Drinking Milk Products in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Flavoured Milk Drinks, Milk, Milk Alternatives, Powder Milk.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Drinking Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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