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Eye Care in Ireland

  • September 2016
  • -
  • Euromonitor International
  • -
  • 21 pages

Eye care has grown by 2% in 2016 with sales in the category valued at EUR7 million. Eye care in Ireland is a relatively small category which has not been significantly developed. The reason for this is that consumers in Ireland tend not to treat dry eyes unless it is a significant problem. Many also tend to opt for prescription products under the consultation of their doctor. There are a limited number of products and brands on offer within this category which limits its appeal for consumers.

Euromonitor International’s Eye Care in Ireland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Allergy Eye Care, Standard Eye Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Eye Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Eye Care in Ireland
EYE CARE IN IRELAND
Euromonitor International
September 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Eye Care by Category: Value 2011-2016
Table 2 Sales of Eye Care by Category: % Value Growth 2011-2016
Table 3 Sales of Standard Eye Care by Format: % Value 2011-2016
Table 4 Sales of Standard Eye Care by Positioning: % Value 2011-2016
Table 5 NBO Company Shares of Eye Care: % Value 2012-2016
Table 6 LBN Brand Shares of Eye Care: % Value 2013-2016
Table 7 Forecast Sales of Eye Care by Category: Value 2016-2021
Table 8 Forecast Sales of Eye Care by Category: % Value Growth 2016-2021
Reckitt Benckiser Ireland Ltd in Consumer Health (ireland)
Strategic Direction
Key Facts
Summary 1 Reckitt Benckiser Ireland Ltd: Key Facts
Competitive Positioning
Summary 2 Reckitt Benckiser Ireland Ltd: Competitive Position 2016
Executive Summary
the Irish Economy Recovers With Consumers Once Again Spending on Non-essential Items
Sports Nutrition Continues To Drive Sales Thanks To the Fitness Trend in Ireland Expanding
Mcneil Healthcare (ireland) Ltd Benefits From Brand Loyalty To Be the Leading Player
Trustworthy Advice at the Right Price Sees Drugstores/parapharmacies Remain the Most Popular Retail Channel for Consumer Health
Growth Will Continue But An Uncertain Economy Will Make for Conservative Spending
Key Trends and Developments
Improving Irish Economy Leads To Consumer Spending on Non-essential Items
Sales of Sports Nutrition Continue To Explode
Technology and Social Media Driving Sales
Market Indicators
Table 9 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016
Table 10 Life Expectancy at Birth 2011-2016
Market Data
Table 11 Sales of Consumer Health by Category: Value 2011-2016
Table 12 Sales of Consumer Health by Category: % Value Growth 2011-2016
Table 13 NBO Company Shares of Consumer Health: % Value 2012-2016
Table 14 LBN Brand Shares of Consumer Health: % Value 2013-2016
Table 15 Penetration of Private Label in Consumer Health by Category: % Value 2011-2016
Table 16 Distribution of Consumer Health by Format: % Value 2011-2016
Table 17 Distribution of Consumer Health by Format and Category: % Value 2016
Table 18 Forecast Sales of Consumer Health by Category: Value 2016-2021
Table 19 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Summary 3 OTC: Switches 2014-2016
Sources
Summary 4 Research Sources












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