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RTD Tea in France

  • February 2017
  • -
  • Euromonitor International
  • -
  • 27 pages

Summary

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RTD tea continued to perform well in 2016 thanks to manufacturers focusing on product diversification in terms of new flavours and pack sizes and more authentic offerings. They also sought to offer products with a lower sugar content. Moreover, newcomers heavily supported their launches with marketing activities. Recent new entrants include the Arizona brand from Fresh Food Village in 2015 and May Tea from Orangina Schweppes France in 2016.

Euromonitor International’s RTD Tea in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Carbonated RTD Tea, Still RTD Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the RTD Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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