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Electronics and Appliance Specialist Retailers in Turkey

  • January 2016
  • -
  • Euromonitor International
  • -
  • 44 pages

Following the imposition of regulations by the Turkish government in 2014 that prohibit consumers from paying for smartphones in instalments and which reduced the limit on the maximum repayment periods for other consumer electronics devices and consumer appliances from 24 months to nine months, the leading retailers within electronics and appliance specialist retailers followed various different strategies in order to sustain sales. These strategies included offering customers instant credit...

Euromonitor International’s Electronics and Appliance Specialist Retailers in Turkey report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Electronics and Appliance Specialist Retailers market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Electronics and Appliance Specialist Retailers in Turkey
ELECTRONICS AND APPLIANCE SPECIALIST RETAILERS IN TURKEY
Euromonitor International
January 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Channel Formats
Chart 1 Electronics and Appliance Specialist Retailers: Teknosa in Istanbul
Chart 2 Electronics and Appliance Specialist Retailers: Bimeks in Istanbul
Chart 3 Electronics and Appliance Specialist Retailers: Vestel in Istanbul
Channel Data
Table 1 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space 2010-2015
Table 2 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2010-2015
Table 3 Electronics and Appliance Specialist Retailers GBO Company Shares: % Value 2011-2015
Table 4 Electronics and Appliance Specialist Retailers GBN Brand Shares: % Value 2012-2015
Table 5 Electronics and Appliance Specialist Retailers LBN Brand Shares: Outlets 2012-2015
Table 6 Electronics and Appliance Specialist Retailers LBN Brand Shares: Selling Space 2012-2015
Table 7 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2015-2020
Table 8 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2015-2020
Teknosa Ic Ve Dis Ticaret As in Retailing (turkey)
Strategic Direction
Company Background
Digital Strategy
Summary 1 Teknosa Ic ve Dis Ticaret AS: Share of Sales Generated by Internet Retailing
Private Label
Summary 2 Teknosa Ic ve Dis Ticaret AS: Private Label Portfolio
Competitive Positioning
Summary 3 Teknosa Ic ve Dis Ticaret AS: Competitive Position 2015
Executive Summary
Retailing Continued To Demonstrate Good Performance
Increasing Investments on Omni-channel Retailing Positively Affects the Performance of Retailing
Grocery Retailers Remains Dominant, While Non-grocery Retailers Leads Value Growth
Consolidation Benefits Chained Retailers, Although Independent Retailers Remain Dominant
Retailing Is Expected To Register A Strong Performance Over the Forecast Period
Key Trends and Developments
Economic Outlook: Macroeconomic Deterioration Hampers New Outlet Openings While Bolstering Value Growth Rates Across Retailing
New Regulations on Instalments and Customs Tax Increase the Worries of Leading Retailers
Investment in Omni-channel Retailing Benefits Both Store-based Sales and Online Sales
Operating Environment
Informal Retailing
Opening Hours
Summary 4 Standard Opening Hours by Channel Type 2015
Physical Retail Landscape
Cash and Carry
Summary 5 Cash and Carry: Value Sales 2009-2014
Seasonality
Payments and Delivery
Emerging Business Models
Market Data
Table 9 Sales in Retailing by Store-based vs Non-Store: Value 2010-2015
Table 10 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2010-2015
Table 11 Sales in Store-based Retailing by Channel: Value 2010-2015
Table 12 Store-based Retailing Outlets by Channel: Units 2010-2015
Table 13 Sales in Store-based Retailing by Channel: % Value Growth 2010-2015
Table 14 Store-based Retailing Outlets by Channel: % Unit Growth 2010-2015
Table 15 Sales in Non-Store Retailing by Channel: Value 2010-2015
Table 16 Sales in Non-Store Retailing by Channel: % Value Growth 2010-2015
Table 17 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2010-2015
Table 18 Sales in Non-Grocery Specialists by Channel: Value 2010-2015
Table 19 Non-Grocery Specialists Outlets by Channel: Units 2010-2015
Table 20 Sales in Non-Grocery Specialists by Channel: % Value Growth 2010-2015
Table 21 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2010-2015
Table 22 Retailing GBO Company Shares: % Value 2011-2015
Table 23 Retailing GBN Brand Shares: % Value 2012-2015
Table 24 Store-based Retailing GBO Company Shares: % Value 2011-2015
Table 25 Store-based Retailing GBN Brand Shares: % Value 2012-2015
Table 26 Store-based Retailing LBN Brand Shares: Outlets 2012-2015
Table 27 Non-Store Retailing GBO Company Shares: % Value 2011-2015
Table 28 Non-Store Retailing GBN Brand Shares: % Value 2012-2015
Table 29 Non-Grocery Specialists GBO Company Shares: % Value 2011-2015
Table 30 Non-Grocery Specialists GBN Brand Shares: % Value 2012-2015
Table 31 Non-Grocery Specialists LBN Brand Shares: Outlets 2012-2015
Table 32 Non-Grocery Specialists LBN Brand Shares: Selling Space 2012-2015
Table 33 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2015-2020
Table 34 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2015-2020
Table 35 Forecast Sales in Store-based Retailing by Channel: Value 2015-2020
Table 36 Forecast Store-based Retailing Outlets by Channel: Units 2015-2020
Table 37 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2015-2020
Table 38 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2015-2020
Table 39 Forecast Sales in Non-Store Retailing by Channel: Value 2015-2020
Table 40 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2015-2020
Table 41 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2015-2020
Table 42 Forecast Sales in Non-Grocery Specialists by Channel: Value 2015-2020
Table 43 Forecast Non-Grocery Specialists Outlets by Channel: Units 2015-2020
Table 44 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2015-2020
Table 45 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2015-2020
Definitions
Store-based Retailing
Non-store Retailing
Sources
Summary 6 Research Sources












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