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Non-Store Retailing in Cameroon

  • March 2016
  • -
  • Euromonitor International
  • -
  • 21 pages

Despite initial difficulties in encouraging consumers to shift towards internet retailing, the category is finally gaining ground in Cameroon. Apart from the fact that consumers are more accustomed to traditional retailing, there is also the trust aspect both for the products sold and the security of payments. Direct selling saw rapid current value growth over the review period due to the added advantage of the customer being able to bargain with the seller. Internet retailing is still in its...

Euromonitor International's Non-Store Retailing in Cameroon report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Direct Selling, Homeshopping, Internet Pure Play Retailers, Internet Retailing, Mobile Internet Retailing, Vending.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Non-Store Retailing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Non-Store Retailing in Cameroon
NON-STORE RETAILING IN CAMEROON
Euromonitor International
March 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Channel Data
Table 1 Sales in Non-Store Retailing by Channel: Value 2010-2015
Table 2 Sales in Non-Store Retailing by Channel: % Value Growth 2010-2015
Table 3 Non-Store Retailing GBO Company Shares: % Value 2011-2015
Table 4 Non-Store Retailing GBN Brand Shares: % Value 2012-2015
Table 5 Forecast Sales in Non-Store Retailing by Channel: Value 2015-2020
Table 6 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2015-2020
Executive Summary
Retailing Continues To See Positive Growth Over Review Period
Review Period Sees the Opening of New Hypermarkets Stores
Grocery and Non-grocery Retailing Perform Well
New Entrants Heat Up the Competition for Established Players
Retailing Is Expected To Post Positive Growth Over the Forecast Period
Key Trends and Developments
A Growing Economy Is Driving the Industry's Performance
Banks Partner With Retailers To Encourage E-payments and Atms In-store
Cross-category Competition Sparks Between New Entrants and Established Channels
Operating Environment
Informal Retailing
Opening Hours
Summary 1 Standard Opening Hours by Channel Type 2015
Physical Retail Landscape
Cash and Carry
Seasonality
Payments and Delivery
Emerging Business Models
Market Data
Table 7 Sales in Retailing by Store-based vs Non-Store: Value 2010-2015
Table 8 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2010-2015
Table 9 Sales in Store-Based Retailing by Channel: Value 2010-2015
Table 10 Store-Based Retailing Outlets by Channel: Units 2010-2015
Table 11 Sales in Store-Based Retailing by Channel: % Value Growth 2010-2015
Table 12 Store-Based Retailing Outlets by Channel: % Unit Growth 2010-2015
Table 13 Retailing GBO Company Shares: % Value 2011-2015
Table 14 Retailing GBN Brand Shares: % Value 2012-2015
Table 15 Store-based Retailing GBO Company Shares: % Value 2011-2015
Table 16 Store-based Retailing GBN Brand Shares: % Value 2012-2015
Table 17 Store-based Retailing LBN Brand Shares: Outlets 2012-2015
Table 18 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2015-2020
Table 19 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2015-2020
Table 20 Forecast Sales in Store-Based Retailing by Channel: Value 2015-2020
Table 21 Forecast Store-Based Retailing Outlets by Channel: Units 2015-2020
Table 22 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2015-2020
Table 23 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2015-2020
Definitions
Store-based Retailing
Non-store Retailing
Sources
Summary 2 Research Sources












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