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Adult Mouth Care in Belgium

  • September 2016
  • -
  • Euromonitor International
  • -
  • 26 pages

Adult mouth care seemed to progress more stably over 2015/2016, thanks to Perio-Aid, and also two more modest brands, Pyralvex and Eludril. Before 2014, the category, and particularly the leader, Pfizer Consumer Healthcare, suffered from rivalry from mass mouthwashes/dental rinses, in which there was a great deal of product development, and thus increased the competition against adult mouth care products.

Euromonitor International’s Adult Mouth Care in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Adult Mouth Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Adult Mouth Care in Belgium
ADULT MOUTH CARE IN BELGIUM
Euromonitor International
September 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Adult Mouth Care: Value 2011-2016
Table 2 Sales of Adult Mouth Care: % Value Growth 2011-2016
Table 3 NBO Company Shares of Adult Mouth Care: % Value 2012-2016
Table 4 LBN Brand Shares of Adult Mouth Care: % Value 2013-2016
Table 5 Forecast Sales of Adult Mouth Care: Value 2016-2021
Table 6 Forecast Sales of Adult Mouth Care: % Value Growth 2016-2021
Executive Summary
Detrimental Impact of the Weather and the Economy
Local Distrust and Constraints Continue To Hamper Sales
Multinationals Lead, But Do Not Perform As Well As Domestic Players
Beginning of Change in Distribution, Which Is Still Controlled by Chemists/pharmacies
Possible Ongoing Loss of Momentum for Consumer Health
Key Trends and Developments
the Belgian Economy and Consumer Health Run Into the Sand From 2015
Restrictive Legislation and Scandals Create Doubt, But Favour Alternatives
Possible Changes in Distribution Could Favour Branding and Change the Competitive Landscape
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016
Table 8 Life Expectancy at Birth 2011-2016
Market Data
Table 9 Sales of Consumer Health by Category: Value 2011-2016
Table 10 Sales of Consumer Health by Category: % Value Growth 2011-2016
Table 11 NBO Company Shares of Consumer Health: % Value 2012-2016
Table 12 LBN Brand Shares of Consumer Health: % Value 2013-2016
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2011-2016
Table 14 Distribution of Consumer Health by Format: % Value 2011-2016
Table 15 Distribution of Consumer Health by Format and Category: % Value 2016
Table 16 Forecast Sales of Consumer Health by Category: Value 2016-2021
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Summary 1 OTC: Switches 2014-2016
Definitions
Sources
Summary 2 Research Sources












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