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Sports and Energy Drinks in the Netherlands

  • June 2014
  • -
  • Euromonitor International
  • -
  • 31 pages

Summary

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Sports and energy drinks witnessed modest growth in 2013 in terms of off-trade value sales and even registered a decline in volume sales. The economic recession put pressure on both sports and energy drinks and for sports drinks in particular led to a negative impact on volume sales. Consumers began to avoid buying sports drinks partly because it is a relatively expensive product and this meant that many looked for more affordable alternatives.

Euromonitor International’s Sports and Energy Drinks in Netherlands report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2009-2013), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Energy Drinks, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sports and Energy Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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