Bottled Water Market Analysis in Tunisia

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$ 898 - April 2012 - by Euromonitor International - 22

Summary

Table of Contents

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Data Series

Industry

Bottled Water

Country

Tunisia

Consumption of bottled water increases during the summer in Tunisia. During the month of Ramadan the category enjoys a considerable surge in consumption but in 2011 Tunisia experienced a mineral water shortage. The shortage of some brands was due to rising exports to Libya, which triggered panic at retail outlets as consumers wanted to buy as much water as possible before it ran out.

Euromonitor International's Bottled Water in Tunisia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Carbonated Bottled Water, Flavoured Bottled Water, Functional Bottled Water, Still Bottled Water.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Bottled Water market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

BOTTLED WATER IN TUNISIA
Euromonitor International
April 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Institutional Bottled Water Sales
Table 1 Sales of Bottled Water to Institutional Channel 2006-2011
Table 2 Off-trade Sales of Bottled Water: Volume 2006-2011
Table 3 Off-trade Sales of Bottled Water: Value 2006-2011
Table 4 Off-trade Sales of Bottled Water: % Volume Growth 2006-2011
Table 5 Off-trade Sales of Bottled Water: % Value Growth 2006-2011
Table 6 Company Shares of Bottled Water by Off-trade Volume 2007-2011
Table 7 Brand Shares of Bottled Water by Off-trade Volume 2008-2011
Table 8 Company Shares of Bottled Water by Off-trade Value 2007-2011
Table 9 Brand Shares of Bottled Water by Off-trade Value 2008-2011
Table 10 Forecast Off-trade Sales of Bottled Water: Volume 2011-2016
Table 11 Forecast Off-trade Sales of Bottled Water: Value 2011-2016
Table 12 Forecast Off-trade Sales of Bottled Water: % Volume Growth 2011-2016
Table 13 Forecast Off-trade Sales of Bottled Water: % Value Growth 2011-2016
Executive Summary
Impact of Jasmine Revolution
Domestic Players Dominate Soft Drinks
Advertising Helps To Boost Sales
Hypermarket Channel Still Not Well Developed
Soft Drinks Expected To Continue To Grow Over the Forecast Period
Appendix
Fountain Sales in Tunisia
Market Data
Table 14 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2006-2011
Table 15 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2006-2011
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2006-2011
Table 17 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2006-2011
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2010
Table 19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2010
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2010
Table 21 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2010
Table 22 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2006-2011
Table 23 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2006-2011
Table 24 Off-trade Sales of Soft Drinks by Category: Value 2006-2011
Table 25 Off-trade Sales of Soft Drinks by Category: % Value Growth 2006-2011
Table 26 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2007-2011
Table 27 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2008-2011
Table 28 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2007-2011
Table 29 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2008-2011
Table 30 Company Shares of Off-trade Soft Drinks by Value 2007-2011
Table 31 Brand Shares of Off-trade Soft Drinks by Value 2008-2011
Table 32 Off-trade Sales of Soft Drinks by Category and Distribution Format: % Analysis 2011
Table 33 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2011-2016
Table 34 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2011-2016
Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2011-2016
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2011-2016
Table 37 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2011-2016
Table 38 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2011-2016
Table 39 Forecast Off-trade Sales of Soft Drinks by Category: Value 2011-2016
Table 40 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2011-2016
Sources
Summary 1 Research Sources

Bottled Water in Tunisia

Tunisia Bottled Water Sales (mn Litres)

$ 250
Industry data
January 2013

Yearly, From 1995 To 2016
By Business Monitor International
Source: UN Industrial Commodity Statistics Database, UN Comtrade, BMI Calculation

Industries : Bottled Water
Countries : Tunisia

Tunisia Bottled Water Sales, Litres Per Capita

$ 250
Industry data
January 2013

Yearly, From 1995 To 2016
By Business Monitor International
Source: UN Industrial Commodity Statistics Database, UN Comtrade, BMI Calculation

Industries : Bottled Water
Countries : Tunisia

Tunisia Bottled Water Production, Litres Mn, % Change Y-o-y

$ 250
Industry data
January 2013

Yearly, From 1996 To 2016
By Business Monitor International
Source: UN Industrial Commodity Statistics Database, UN Comtrade, BMI Calculation

Industries : Bottled Water
Countries : Tunisia

Tunisia Bottled Water Exports, Litres Mn

$ 250
Industry data
January 2013

Yearly, From 1995 To 2016
By Business Monitor International
Source: UN Industrial Commodity Statistics Database, UN Comtrade, BMI Calculation

Industries : Bottled Water
Countries : Tunisia

Tunisia Bottled Water Exports, Litres Mn, % Change Y-o-y

$ 250
Industry data
January 2013

Yearly, From 1996 To 2015
By Business Monitor International
Source: UN Industrial Commodity Statistics Database, UN Comtrade, BMI Calculation

Industries : Bottled Water
Countries : Tunisia

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