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Adult Mouth Care in Georgia

  • July 2013
  • -
  • Euromonitor International
  • -
  • 18 pages

Adult mouth care is still uncommon in Georgia, and the category is not perceived as necessary amongst Georgian consumers. In 2012 there was a stronger demand for toothpaste enriched with multifunctional ingredients rather than for prophylactic mouth care products.

Euromonitor International's Adult Mouth Care in Georgia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?

* Get a detailed picture of the Adult Mouth Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Adult Mouth Care in Georgia
ADULT MOUTH CARE IN GEORGIA

July 2013


LIST OF CONTENTS AND TABLES


Headlines
Trends
Switches
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Adult Mouth Care: Value 2007-2012
Table 2 Sales of Adult Mouth Care: % Value Growth 2007-2012
Table 3 Adult Mouth Care Company Shares 2008-2012
Table 4 Adult Mouth Care Brand Shares 2009-2012
Table 5 Forecast Sales of Adult Mouth Care: Value 2012-2017
Table 6 Forecast Sales of Adult Mouth Care: % Value Growth 2012-2017
Executive Summary
Sales Growth in Constant Prices in 2012
Only Formality Separating OTC and Rx
Leaders of Sales - the Most Advertised Brands
Chemists/pharmacies Further Increases Dominance
Slow Growth Expected for Forecast Period
Key Trends and Developments
Increasing Popularity of Generic OTC Products
Increased Share of Herbal/traditional Dietary Supplements
Problems of Local Manufacturing
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services 2007-2012
Table 8 Life Expectancy at Birth 2007-2012
Market Data
Table 9 Sales of Consumer Health by Category: Value 2007-2012
Table 10 Sales of Consumer Health by Category: % Value Growth 2007-2012
Table 11 Consumer Health Company Shares 2008-2012
Table 12 Consumer Health Brand Shares 2009-2012
Table 13 Penetration of Private Label by Category 2007-2012
Table 14 Sales of Consumer Health by Distribution Format: % Analysis 2007-2012
Table 15 Sales of Consumer Health by Category and Distribution Format: % Analysis 2012
Table 16 Forecast Sales of Consumer Health by Category: Value 2012-2017
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2012-2017
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Sources
Summary 1 Research Sources












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