- Home >
- Information Technology and Media >
- Telecommunication Services >
- Wireless Technology >
Emerging business models for mobile advertising
Emerging business models for mobile advertising
- Report price : $ 750
- Publication date : January 2007
- Length : 8 pages
Emerging business models for mobile advertising
This report analyses the emerging business models for mobile advertising, including cost-per-thousand, cost-per-click and cost-per-acquisition models.
RELATED REPORTS
Mobile market trends: 2005-2010
- $ 2 900
- January 2007
- 16 pages
Ovum has recently published its worldwide forecasts for total connections and ARPU. This report analyses some of the key themes and underlying trends shaping these forecasts. ...
Industries : Wireless Technology | Countries : China, Ireland
3G home gateways: opportunities and challenges
- $ 2 900
- January 2007
- 18 pages
This report examines residential femtocells, also called cellular home gateways. These are small cellular access points which provide cellular wireless access inside the home and open up new business opportunities for the mobile operator.3G home gateway solutions are still in their early development ...
Industries : Wireless Technology, Broadband
3G wireless broadband for laptops
- $ 1 400
- February 2007
- 15 pages
HSDPA and EVDO networks have now been widely deployed globally. As with initial 3G launches these networks are first being used to deliver wireless broadband via data cards- initially targeted at the enterprise. Yet unlike previous technologies, the technologies are providing a user experience which ...
Industries : Wireless Technology, Broadband | Countries : United Kingdom
Vietnam mobile market - high growth fuelled by privatisation
- $ 400
- January 2007
- 11 pages
The mobile market in Vietnam has grown exponentially in recent years. Penetration reached 17% in Q3 2006, up from only 4% in 2004, and the market is expected to continue to grow at the same high rate. In addition, up to 50% of each of the top three government-owned operators will float on the stock ...
Industries : Wireless Technology | Countries : Viet Nam
Portugal (country regulation overview)
- $ 750
- January 2007
- 18 pages
Portugal was a late starter in the EU telecoms liberalisation process, opening its markets at the beginning of 2000 – two years behind most other EU member states – becoming the second-last EU member to open its telecoms market. This was the result of derogation granted by the EU, based on the c ...
Industries : Telecommunication Services, Wireless Technology | Countries : Portugal
The enterprise mobility landscape: a guide for the perplexed
- $ 1 100
- December 2006
- 12 pages
The enterprise mobility landscape is in a process of transformation. Enterprise customers are putting themselves at the centre of a nexus of relationships, displacing a role formerly taken by the mobile network operator (MNO). But increasing complexity in services is leading to an increasingly impo ...
Industries : Wireless Technology
WiMAX in Asia: reality bites
- $ 1 400
- December 2006
- 17 pages
Much WiMAX publicity has focused on the opportunities for deployment in Asia. Asian markets offer opportunities as a result of uneven fixed (and mobile) network deployment. Additionally, regulators and governments have been quick to latch onto the technology as providing a boost to both domestic soc ...
Industries : Wireless Technology
The status of mobile termination regulation in Europe
- $ 3 000
- October 2006
- 30 pages
The first round of market analysis on mobile termination is now complete in Europe. All NRAs submitted their findings to the EU Article 7 Taskforce in Brussels. Not all measures have been implemented yet, but the big picture is clear: substantial mobile termination rate (MTR) cuts, rate convergence, ...
Industries : Wireless Technology, Broadband
Broadband overview: Asia-Pacific
- $ 2 500
- October 2006
- 37 pages
The development of the broadband markets in Asia-Pacific varies widely. Speeds range from the world’s slowest to the fastest, penetration ranges from the world’s highest to lowest, and pricing ranges from the world’s most expensive to cheapest.Broadband connections in New Zealand, Malaysia and ...
Industries : Broadband, Wireless Technology | Countries : Australia, Japan, Taiwan, Indonesia, Malaysia, Philippines, Singapore, Thailand, New Zealand
Collaboration software market forecast
- $ 1 800
- October 2006
- 10 pages
The collaboration software market continues to mature. The large vendors continue to enhance their products, adding new features and functions. Of the few remaining independents, some are steadily acquiring a solid customer base, but many are contracting and becoming even more specialised, often mov ...
Industries : Software, Wireless Technology
Related industries
reportlinker.com © Copyright 2009. All rights reserved