Chapter 1 Summary 2
Market overview : other pet care 2
Market value 2
Market value projection 2
Market volume 2
Market volume projection 2
Market sector ation 2
Market share 2
Summary category level: bird 3
Market value 3
Market value projection 3
Market volume 3
Market volume projection 3
Market sector ation 3
Summary category level: fish 4
Market value 4
Market value projection 4
Market volume 4
Market volume projection 4
Market sector ation 4
Market share 4
Summary category level: rodent 5
Market value 5
Market value projection 5
Market volume 5
Market volume projection 5
Market sector ation 5
Part I Introduction 6
What's included this report? 6
How to use this report 6
Market definition 7
TABLE OF CONTENTS 10
Index of Figures 11
Index of Tables 12
Part III Industry Overview 13
Market analysis (Value) (Singapore dollars), 2004-2009 13
Market analysis (Value) (Singapore dollars), 2009-2014 14
Market analysis (Value) (USD ), 2004-2009 15
Market analysis (Value) (USD ), 2009-2014 15
Market Analysis (Volume), 2004-2009 17
Market Analysis (Volume), 2009-2014 18
Market share analysis 20
Distribution Chanel analysis 23
Expenditure and consumption per person 25
Part IV Category Analysis: Bird 28
Market analysis (Value) (Singapore dollars), 2004-2009 28
Market analysis (Value) (Singapore dollars), 2009-2014 29
Market analysis (Value) (USD ), 2004-2009 30
Market analysis (Value) (USD ), 2009-2014 30
Market Analysis (Volume), 2004-2009 32
Market Analysis (Volume), 2009-2014 33
Market share analysis 35
Distribution Chanel analysis 37
Expenditure and consumption per person 39
Part V Category Analysis: Fish 42
Market analysis (Value) (Singapore dollars), 2004-2009 42
Market analysis (Value) (Singapore dollars), 2009-2014 43
Market analysis (Value) (USD ), 2004-2009 45
Market analysis (Value) (USD ), 2009-2014 46
Market Analysis (Volume), 2004-2009 47
Market Analysis (Volume), 2009-2014 48
Market share analysis 50
Distribution Chanel analysis 53
Expenditure and consumption per person 55
Part VI Category Analysis: Rodent 58
Market analysis (Value) (Singapore dollars), 2004-2009 58
Market analysis (Value) (Singapore dollars), 2009-2014 59
Market analysis (Value) (USD ), 2004-2009 60
Market analysis (Value) (USD ), 2009-2014 60
Market Analysis (Volume), 2004-2009 62
Market Analysis (Volume), 2009-2014 63
Market share analysis 65
Distribution Chanel analysis 67
Expenditure and consumption per person 69
Part VII Country Comparison 72
Value 72
Volume 76
Market share 80
Part VIII Macroeconomic Profile 81
Macroeconomic Indicators 81
Part IX Research Methodology 86
Methodology overview 86
Secondary research 87
Market modeling 88
Creating an initial data model 88
Revising the initial data model 88
Creating a final estimate 89
Creating demographic value splits 89
Primary research 89
Data finalization 90
Ongoing research 90
Part X Appendix 91
Future readings 91
How to contact experts in your market 91
Disclaimer 91
Index of Tables
Data table 1: Other pet care category definitions 8
Data table 2: Other pet care sales channels 9
Data table 3: Singapore, other pet care, value by segment (S$m), 2004-2009 13
Data table 4: Singapore, other pet care, value projection by category (S$m), 2009-2014 14
Data table 5: Singapore, other pet care, value by segment ($m), 2004-2009 15
Data table 6: Singapore, other pet care, value projection by category ($m), 2009-2014 15
Data table 7: Singapore, other pet care, volume by market segment (kg/units, million), 2004-2009 17
Data table 8: Singapore, other pet care, volume projection by category (kg/units, million), 2009-2014 18
Data table 9: Singapore, other pet care, brand sales by value (%), 2008-2009 20
Data table 10: Singapore, other pet care, value by brand (S$m), 2008-2009 20
Data table 11: Singapore, other pet care, market share by value (%), 2008-2009 22
Data table 12: Singapore, other pet care, value by industry player (S$m), 2008-2009 22
Data table 13: Singapore, other pet care, sales channels by value (%), 2008-2009 23
Data table 14: Singapore, other pet care, value by sales channel (S$m), 2008-2009 23
Data table 15: Singapore, other pet care, spending per person (S$), 2004-2009 25
Data table 16: Singapore, other pet care, future spending per person (S$), 2009-2014 25
Data table 17: Singapore, other pet care, spending per person ($), 2004-2009 26
Data table 18: Singapore, other pet care, future spending per person ($), 2009-2014 26
Data table 19: Singapore, other pet care, consumption per person (kg/units), 2004-2009 27
Data table 20: Singapore, other pet care, future consumption per person (kg/units), 2009-2014 27
Data table 21: Singapore, bird, value by sector (S$m), 2004-2009 28
Data table 22: Singapore, bird, value projection by sector (S$m), 2009-2014 29
Data table 23: Singapore, bird, value by sector ($m), 2004-2009 30
Data table 24: Singapore, bird, value projection by sector ($m), 2009-2014 30
Data table 25: Singapore, bird, volume by sector (kg/units, million), 2004-2009 32
Data table 26: Singapore, bird, volume projection by sector (kg/units, million), 2009-2014 33
Data table 27: Singapore, bird, brand sales by value (%), 2008-2009 35
Data table 28: Singapore, bird, value by brand (S$m), 2008-2009 35
Data table 29: Singapore, bird, market share by value (%), 2008-2009 36
Data table 30: Singapore, bird, value by industry player (S$m), 2008-2009 36
Data table 31: Singapore, bird, sales channels by value (%), 2008-2009 37
Data table 32: Singapore, bird, value by sales channel (S$m), 2008-2009 37
Data table 33: Singapore, bird, spending per person (S$), 2004-2009 39
Data table 34: Singapore, bird, future spending per person (S$), 2009-2014 39
Data table 35: Singapore, bird, spending per person ($), 2004-2009 40
Data table 36: Singapore, bird, future spending per person ($), 2009-2014 40
Data table 37: Singapore, bird, consumption per person (kg/units), 2004-2009 41
Data table 38: Singapore, bird, future consumption per person (kg/units), 2009-2014 41
Data table 39: Singapore, fish, value by sector (S$m), 2004-2009 42
Data table 40: Singapore, fish, value projection by sector (S$m), 2009-2014 43
Data table 41: Singapore, fish, value by sector ($m), 2004-2009 45
Data table 42: Singapore, fish, value projection by sector ($m), 2009-2014 46
Data table 43: Singapore, fish, volume by sector (kg/units, million), 2004-2009 47
Data table 44: Singapore, fish, volume projection by sector (kg/units, million), 2009-2014 48
Data table 45: Singapore, fish, brand sales by value (%), 2008-2009 50
Data table 46: Singapore, fish, value by brand (S$m), 2008-2009 50
Data table 47: Singapore, fish, market share by value (%), 2008-2009 52
Data table 48: Singapore, fish, value by industry player (S$m), 2008-2009 52
Data table 49: Singapore, fish, sales channels by value (%), 2008-2009 53
Data table 50: Singapore, fish, value by sales channel (S$m), 2008-2009 53
Data table 51: Singapore, fish, spending per person (S$), 2004-2009 55
Data table 52: Singapore, fish, future spending per person (S$), 2009-2014 55
Data table 53: Singapore, fish, spending per person ($), 2004-2009 56
Data table 54: Singapore, fish, future spending per person ($), 2009-2014 56
Data table 55: Singapore, fish, consumption per person (kg/units), 2004-2009 57
Data table 56: Singapore, fish, future consumption per person (kg/units), 2009-2014 57
Data table 57: Singapore, rodent, value by sector (S$m), 2004-2009 58
Data table 58: Singapore, rodent, value projection by sector (S$m), 2009-2014 59
Data table 59: Singapore, rodent, value by sector ($m), 2004-2009 60
Data table 60: Singapore, rodent, value projection by sector ($m), 2009-2014 60
Data table 61: Singapore, rodent, volume by sector (kg/units, million), 2004-2009 62
Data table 62: Singapore, rodent, volume projection by sector (kg/units, million), 2009-2014 63
Data table 63: Singapore, rodent, brand sales by value (%), 2008-2009 65
Data table 64: Singapore, rodent, value by brand (S$m), 2008-2009 65
Data table 65: Singapore, rodent, market share by value (%), 2008-2009 66
Data table 66: Singapore, rodent, value by industry player (S$m), 2008-2009 66
Data table 67: Singapore, rodent, sales channels by value (%), 2008-2009 67
Data table 68: Singapore, rodent, value by sales channel (S$m), 2008-2009 67
Data table 69: Singapore, rodent, spending per person (S$), 2004-2009 69
Data table 70: Singapore, rodent, future spending per person (S$), 2009-2014 69
Data table 71: Singapore, rodent, spending per person ($), 2004-2009 70
Data table 72: Singapore, rodent, future spending per person ($), 2009-2014 70
Data table 73: Singapore, rodent, consumption per person (kg/units), 2004-2009 71
Data table 74: Singapore, rodent, future consumption per person (kg/units), 2009-2014 71
Data table 75: Global other pet care market sales, 2009 72
Data table 76: Global other pet care industry split (value terms ($m), 2009), top five countries 75
Data table 77: Global other pet care industry volume, 2009 76
Data table 78: Global other pet care industry split (volume terms, 2009), top five countries 79
Data table 79: Leading players, top five countries 80
Data table 80: Singapore population, by age group, 2004-2009 (millions) 81
Data table 81: Singapore population projection, by age group, 2009-2014 (millions) 82
Data table 82: Singapore population, by gender, 2004-2009 (millions) 82
Data table 83: Singapore population projection, by gender, 2009-2014 (millions) 83
Data table 84: Singapore nominal Gross Domestic Product, 2004-2009 (S$bn, nominal prices) 83
Data table 85: Singapore nominal Gross Domestic Product projection, 2009-2014 (S$bn, nominal prices) 83
Data table 86: Singapore real Gross Domestic Product, 2004-2009 (S$bn, 2000 prices) 84
Data table 87: Singapore real Gross Domestic Product projection, 2009-2014 (S$bn, 2000 prices) 84
Data table 88: Singapore real Gross Domestic Product, 2004-2009 ($bn, 2000 prices) 84
Data table 89: Singapore real Gross Domestic Product projection, 2009-2014 ($bn, 2000 prices) 85
Data table 90: Singapore consumer price index, 2004-2009 (2000=100) 85
Data table 91: Singapore consumer price index, 2009-2014 (2000=100) 85
Index of Figures
Chart 1: Singapore, other pet care, value by segment (S$m), 2004?14 14
Chart 2: Singapore, other pet care, market segment growth comparison, by value, 2004?14 16
Chart 3: Singapore, other pet care, volume by market segment (kg/units, million), 2004?14 19
Chart 4: Singapore, other pet care, market segment growth comparison, by volume, 2004?14 19
Chart 5: Singapore, other pet care, market share by value (%), 2008-2009 21
Chart 6: Singapore, other pet care, sales channels by value (%), 2008-2009 24
Chart 7: Singapore, bird, value by sector (S$m), 2004?14 29
Chart 8: Singapore, bird, market segment growth comparison, by value, 2004?14 31
Chart 9: Singapore, bird, volume by sector (kg/units, million), 2004?14 34
Chart 10: Singapore, bird, market segment growth comparison, by volume, 2004?14 34
Chart 11: Singapore, bird, sales channels by value (%), 2008-2009 38
Chart 12: Singapore, fish, value by sector (S$m), 2004?14 44
Chart 13: Singapore, fish, market segment growth comparison, by value, 2004?14 46
Chart 14: Singapore, fish, volume by sector (kg/units, million), 2004?14 49
Chart 15: Singapore, fish, market segment growth comparison, by volume, 2004?14 49
Chart 16: Singapore, fish, market share by value (%), 2008-2009 51
Chart 17: Singapore, fish, sales channels by value (%), 2008-2009 54
Chart 18: Singapore, rodent, value by sector (S$m), 2004?14 59
Chart 19: Singapore, rodent, market segment growth comparison, by value, 2004?14 61
Chart 20: Singapore, rodent, volume by sector (kg/units, million), 2004?14 64
Chart 21: Singapore, rodent, market segment growth comparison, by volume, 2004?14 64
Chart 22: Singapore, rodent, sales channels by value (%), 2008-2009 68
Chart 23: Global other pet care industry split (value terms, 2009), top five countries 73
Chart 24: Global other pet care market sales, 2004-09, top five countries 75
Chart 25: Global other pet care industry split (volume terms, 2009), top five countries 77
Chart 26: Global other pet care industry volume, 2004-09, top five countries 79
Chart 27: Annual data review process 87